Marketing and Communications Coordinator

Goodwin Living • United States, United States • 2w ago

Celebrated as the #3 Top Workplace in the D.C. region for 2025 by The Washington Post since 2019, Goodwin Living is more than a team - it's a global family of individuals who represent more than 70 countries.

Goodwin Living is proud to be recognized as a Top Workplace in the greater Washington, D.C. region by The Washington Post every year since 2019 - and now nationally by USA Today. Since 2022, we've also been annually recognized as one of the top 100 employers for interns by the Top Virginia Employers for Intern Awards. These honors are based entirely on feedback from our team members, gathered through an annual third-party survey. Here's what they say makes us stand out:

Embracing Diversity: Our strength is in our diverse team from over 70 countries, fostering an inclusive and vibrant culture that values every voice.

Growth and Opportunities: We bolster personal and professional development, offering myriad opportunities, from on-the-job training to mentorship programs and financial support, to help you reach your full potential.

Valuing Our Team Members: By prioritizing team member satisfaction, we create a fulfilling work environment with competitive benefits, work-life balance, and recognition programs, ensuring our team feels appreciated and valued.

About the Position

As Marketing & Communications Coordinator, you will support our efforts to tell our story. You will join a team that is responsible for building awareness and managing the reputation of the Goodwin Living brand, brand extensions, products and service lines. The department oversees branding, content marketing management, digital marketing, social media, public relations, and internal communications. You will also be joining an organization that has a track record for career growth of its team members.

Job Duties

· Develop, edit and publish content across various channels such as websites, social media, email/digital marketing, press releases, advertising and marketing materials.

· Manage the day-to-day social media activity for the organization by creating content, scheduling posts, engaging with audiences and tracking analytics. Monitor platforms and other online spaces for reputation management purposes.

· Contribute to ongoing management and updates of websites. Collaborate on the development of engaging and informative content, including regular blog articles. Ensure sites are updated regularly and make recommendations for improvements.

· Generate monthly reports that provide data on various marketing efforts such as social media engagement and website traffic.

· Attend events to collect content for storytelling (e.g. info about the event, quotes from attendees, photos, videos, etc.) that can be used for social media posts, blogs and other channels and platforms.

· Work with both internal partners and outside consultants on the development and design of various print and digital publications and collateral materials.

· Contribute to public and media relations efforts by suggesting story ideas that raise awareness and build brand affinity for the organization and individual service lines.

· Support the Marketing & Communications team by coordinating tasks such as working with local printer, managing timelines, maintaining communication files/records and administering invoices for review and processing.

· Maintain brand consistency across all materials and platforms.

· Stay up to date on new communications/marketing tools. Stay current with digital developments (e.g. social media, Google analytics, SEO best practices, etc.).

Qualifications

Equivalent work experience or a bachelor's degree in marketing, journalism, business, or related field

2 + years' experience in communications, PR, marketing or related field

Experience with digital platforms, best practices for campaigns across multiple platforms, publishing software platforms and Microsoft Office

Demonstrated ability to manage multiple projects simultaneously

Strong writing/editing skills; ability to gather and synthesize information for delivery via multiple digital channels; and a knack for crafting messages that are both informative and engaging using words, infographics, and photos/videos

A sampling of our many benefits!

We've got you covered with incredible benefits, whether you work full-time, part-time, or PRN (as needed). Here's a glimpse of what we offer to Full-Time team members:

Paid Time Off

Paid Holidays

Health, Dental, Life and Disability Insurance

401k Retirement Plan

Tuition Assistance for Career Development

Free Meals, Access to a Fitness Center, Pool, and More

Financial assistance with U.S. Citizenship Application or DACA Renewal

Staff Emergency Grants

About Goodwin Living

At Goodwin Living, we can all find work with purpose! As a nonprofit senior living and healthcare organization based in Alexandria, Virginia, we are driven by our mission: to support, honor and uplift the lives of older adults and those who care for them. Our commitment to our team members is written directly into that statement. We create an enriching and supportive work environment that has earned us Top Workplace recognition by The Washington Post since 2019 and, more recently, national recognition by USA Today. These honors reflect the culture our team members foster every day - one rooted in purpose, belonging, and growth.

Goodwin Living is an Equal Opportunity Employer and an AARP Employer Pledge Signer. We take pride in our inclusive work culture that values diversity and fosters talent. With us, you are more than just a team member; you are part of a community committed to excellence and continuous learning.

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