Principal Marketing Analyst

Zoom • Santa Barbara, CA • 3d ago

What you can expect

As a Principal Marketing Analyst, you'll advise marketing leadership, lead high-impact analysis, and connect marketing efforts to business outcomes. You'll influence strategy, improve Return on Investment, and drive measurable results across the organization.

About the Team

We're a data-driven B2B marketing team focused on accelerating growth, aligning closely with Sales and RevOps to drive pipeline and optimize performance. We value collaboration, accountability, and turning insights into action.

Responsibilities

Leading strategic analysis of marketing programs, channels, and campaigns across the customer journey to assess effectiveness

Delivering actionable insights to enhance lead quality, boost conversion rates, and improve acquisition and retention

Partnering with Growth Marketing, Sales Ops, RevOps, and Finance to build integrated measurement frameworks and guide strategic planning

Evaluating marketing's impact on revenue and pipeline to inform data-driven budget allocation and investment strategies

Translating complex data into clear narratives and recommendations for senior executives and key stakeholders

Championing marketing performance measurement, standardized reporting, and scalable systems to support accountability, transparency, and informed decision-making

What we're looking for

Hold a Bachelor's or MBA in business, analytics, or a quantitative field, with 10+ years in marketing, business analytics, or strategy

Have deep global B2B SaaS or enterprise tech, marketing expertise, including funnel dynamics, digital performance metrics, and demand generation strategies

Have proven track record of using data to influence senior stakeholders, shape strategy, and drive business outcomes

Have robust cross-functional collaboration aligning marketing with sales goals, revenue targets, and acquisition objectives

Be skilled in modern marketing/sales platforms (e.g., Salesforce, Pardot, web analytics) and leveraging data from these systems

Have excellent communication and storytelling abilities; ABM, PLG, and customer journey analysis knowledge is nice to have

Salary Range or On Target Earnings:

Minimum:

$126 500,00

Maximum:

$276 700,00

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure; there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!

Anticipated Position Close Date:

08/11/25

Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn (https://careers.zoom.us/benefits) for more information.

About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.

Our Commitment?

At Zoom, we believe great work happens when people feel supported and empowered. We're committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know-we're here to support you at every step.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form (https://form.asana.com/?k=OIuqpO5Tv9XQTWp1bNYd8w&d=1127274756253361) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

LI-Remote

Zoom

Go to Apply

Share this job

Similar Jobs

Sales Associate

Crate & Barrel • Santa Barbara, CA • 1w ago

Sales & Marketing

Hudson Grace is the preeminent purveyor of timeless décor for those who love to entertain. Rooted in a philosophy of simplicity and authenticity, we favor beauty and practicality in our curated collection of quintessenti...

1w ago

Go to Apply

Account Executive

PayJunction • Santa Barbara, CA • 1w ago

Sales & Marketing

We are seeking an Account Executive to scale PayJunction's revenue by meeting or exceeding sales goals while providing exceptional service and building long-term, mutually beneficial relationships. Why PayJunction? PayJu...

1w ago

Go to Apply

LAN: Event Marketer - Summerland

Leaffilter • Summerland, CA • 3w ago

Sales & Marketing

Summerland, CA 93067, USA Job Description Leaf Home is North America's leading technology-enabled provider of home solutions. Our award-winning products offerings include LeafFilter Gutter Protection, Leaf Home Safety So...

3w ago

Go to Apply

Phlebotomist

Actalent • Santa Barbara, CA • 4h ago

Hospital & Medical

Entry Level Medical Assistants and Phlebotomists hiring ASAP in Santa Barbara, CA! Entry level! Location: Santa Barbara Schedule: Monday-Friday, 8:00 AM-6:30 PM availability (8-hour shifts) Responsibilities: Submit and f...

4h ago

Go to Apply

Customer Service Agent II

Sutter Health • Goleta, CA • 1d ago

Management & Administrative

We are so glad you are interested in joining Sutter Health! Organization: SHSO-Sutter Health System Office - Santa Barbara Position Overview: Receives incoming inquiries and service requests from patients, employees, pro...

1d ago

Go to Apply

Associate Manufacturing Engineer

Insight Global • Santa Barbara, CA • 1d ago

IT & Engineering

Job Description A client of Insight Global is looking for a Manufacturing Engineers to join their team in Goleta, CA. The Engineer will develop, implement, and analyzes manufacturing engineering plans and projects and co...

1d ago

Go to Apply

Account Manager

EMCOR Group • Carpinteria, CA • 1d ago

Management & Administrative

Description Mesa Energy Systems is a wholly owned subsidiary of EMCOR Group, Inc. EMCOR is the world's leading provider of mechanical and electrical construction and facilities services, including planning, consulting, a...

1d ago

Go to Apply

Medical Assistant I - ENT

Sutter Health • Santa Barbara, CA • 1d ago

Hospital & Medical

We are so glad you are interested in joining Sutter Health! Organization: SC - Sansum Clinic Position Overview: Receives training to provide clinical and clerical support to providers and members of the patient care team...

1d ago

Go to Apply

Recreation Coordinator (Part Time) - Hilton Santa Barbara Beachfront Resort

Hilton • Santa Barbara, CA • 2d ago

Retail & Hospitality

What are we looking for? Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of o...

2d ago

Go to Apply

Manufacturing Engineer

Insight Global • Santa Barbara, CA • 2d ago

IT & Engineering

2d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.