Senior Marketing Specialist
Job ID
228498
Posted
15-Jul-2025
Service line
Advisory Segment
Role @type
Full-time
Areas of Interest
Marketing
Location(s)
Remote - US - Remote - US - United States of America
About The Role:
Seeking an experienced Business Development project manager to partner with internal stakeholders in the pursuit of winning new business for our high threshold Occupier clients. You will be responsible for leading proposals and presentations, providing strategic and creative strategies for Fortune 500 companies including writing and design deliverables. You will act as the single point of contact for Industrial & Logistics business line leadership and partner with Client Solutions and brokers defining and managing the business development, marketing, and client relations strategy for pursuits while continuing to improve our overall team's proposal and presentation creation process.
You will be responsible for leading all facets of pursuit development including: sourcing and developing all content and messaging, crafting innovative and unique themes, ensuring security and integrity of all documentation, coordinating internal flow and review of all pursuit inputs, schedules, activities with cross functional business areas, and directing submission of the final product to the client.
This high-visibility position calls for a confident, strategic, and creative marketing professional with excellent writing, project management, analytical, collaboration and communication skills. The preferred candidate is self-directed and will exude conviction and poise in a deadline-driven environment. Ideal candidate would have previous proposal development experience and capacity to single-handed run multiple projects simultaneously. Commercial real estate or architectural firm experience a plus.
What You'll Do:
Project manage end-to-end pursuit process including coordinating and leading team calls, engaging appropriate platform resources, setting and maintaining expectations and ensuring project is completed and submitted on time.
Lead overall content creation on proposal and presentations for Occupier pursuits within the US, with a heavy emphasis on writing and content coordination.
Devise win strategies for new business pursuits with client solutions partner.
Craft creative messaging and themes around the win strategies to tell a unique story in our pursuit material to our clients
Research and resolve complex issues pertaining to RFP responses, while articulating CBRE's capabilities and value proposition in accordance with client needs.
Serve as the liaison with subject matter experts across the platform to ensure the appropriate data and content is utilized effectively.
Conduct extensive due diligence on the client's background, company culture and brand to ensure a customized, client-centric approach for every pursuit
Partner with graphic design team to develop client-specific and outstanding design approaches through client branding, messaging, and advanced content creation platforms
Coordinates, manages and leads team meetings interfacing with leadership and sales professionals, managing the entire process, pursuit team, deliverables, and deadline
Strong ability to write clearly, concisely, and effectively in a creative manner. Researches and resolves complex issues pertaining to RFP responses
Comfortable with Adobe Suite (InDesign, Photoshop), PowerPoint and Word to build and design marketing and presentation materials
What You'll Need:
To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Bachelor's Degree preferred with 2-5 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
Prior experience with data visualization tools.
Broad knowledge of Marketing Research and some knowledge of several job disciplines within the function.
Understanding of existing procedures and standards to solve slightly complex problems.
Ability to analyze possible solutions using technical experience to apply appropriate judgment and precedents.
In-depth knowledge of Microsoft Office products. Examples include Word, Excel, Outlook, etc.
Strong organizational skills with an inquisitive mindset.
Why CBRE
When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service and excellence - and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to realize your full potential.
Our Values in Hiring
At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.
Disclaimers
Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.
CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Senior Marketing Specialist position is $80,000 annually and the maximum salary for the Senior Marketing Specialist position is $90,000 annually. The compensation offered to a successful candidate will depend on their skills, qualifications, and experience. Successful candidates will also be eligible for a discretionary bonus based on CBRE's applicable benefit program. This role will provide the following benefits: 401(K), Dental insurance, Health insurance, Life insurance, and Vision insurance.
Equal Employment Opportunity: CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.
Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company's success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at recruitingaccommodations@cbre.com or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
