Sales Representative

Benco Dental Company • Pittston, PA • 3d ago

Reference #: 3450229 Job Summary The Sales Representative is a customer-facing sales role responsible for converting inbound leads, generating and closing organic opportunities, and turning partner referrals into signed service agreements. You'll speak directly with dental practice owners and office managers to explain our services, present pricing, and guide them confidently toward working with PPO Profits. You'll also be deeply involved in partner engagement, including:

Creating and closing organic leads.

Handling leads submitted by Benco Territory Reps (TRs)

Training TRs on how to properly refer and position our services

Co-traveling with reps when needed to attend important in-office or event-based meetings

Hosting webinars and educational sessions to drive inbound interest

Creating and closing organic leads through outreach, webinars, and digital engagement

Attending conferences, regional TR meetings, and industry trade shows

Success in this role depends on the ability to build trust quickly, manage a dynamic pipeline, and guide practices through the sales journey-from initial contact to signed agreement. This is not a transactional sales job; it's a relationship-based role that demands empathy, strategic thinking, and persistence. The Sales Rep will work in close coordination with our marketing team and sales leadership to continuously improve scripts, messaging, and conversion strategies.

The ideal candidate is confident, self-motivated, and thrives in a remote work environment with clear goals and daily accountability. A background in healthcare or dental sales is helpful but not required. What matters most is your ability to follow up consistently, understand practice needs, and drive deals forward. Key Responsibilities:

Respond to warm inbound leads from webinars, referral partners, social media, and events

Conduct sales conversations with dental office owners and/or managers to explain PPO Profits' services

Present value-based pricing and guide prospects through the decision-making process

Handle common objections professionally and with a solutions-oriented mindset

Accurately document all communications, status updates, and next steps in the CRM

Follow up with open leads using a multi-channel strategy (calls, emails, texts)

Maintain and manage a personal pipeline of prospects

Meet or exceed monthly quotas for signed contracts and closed deals

Coordinate with the marketing and leadership team to refine sales scripts and lead engagement strategies

Attend internal team meetings, training sessions, and weekly sales huddles

Handle all inbound leads submitted by Benco Territory Representatives (TRs) and support those relationships with responsive, professional communication

Create and close organic leads through webinars, social content, educational outreach, and proactive engagement

Host webinars, virtual trainings, and live info sessions to educate prospects and generate new leads

Train Benco TRs on how to position and refer PPO Profits' services through Zooms, in-person events, and shared sales tools

Occasionally co-travel with TRs for key meetings, in-office visits, or event participation

Represent PPO Profits at regional meetings, dental conferences, study clubs, and trade shows to increase brand visibility and generate new opportunities

Required Qualifications:

Demonstrated ability to consistently close warm leads in a high-touch sales process

Strong verbal and written communication skills, with a professional and friendly tone

Comfortable handling pricing discussions, objections, and closing without escalation

Ability to manage a high volume of activity and track performance metrics through a CRM

Self-motivated, organized, and capable of working independently in a remote setting

Proficient with digital tools including Google, Microsoft, CRM software, and online forms

Preferred Qualifications:

Experience selling services in healthcare, dental, or insurance industries

Familiarity with PPO reimbursement models or dental practice operations

Understanding of dental industry pain points such as overhead, collections, or UCR fees

Performance Metrics:

Monthly and quarterly sales targets

Accuracy of CRM records and pipeline management

Contribution to sales team initiatives and feedback loops

Benco is enthusiastically committed to diversity. We are an Equal Opportunity and Affirmative Action Employer.

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