Product Marketing Associate

Concordance Healthcare Solutions • Edison, NJ • 1d ago

DescriptionAt Concordance Healthcare Solutions, we believe that each team member makes a difference in driving our purpose of positively impacting lives forward. Concordance is committed to our guiding principles of financial stewardship, accountability, forward thinking, aligned relationships and an inclusive culture. This is done through maintaining an unwavering amount of respect and commitment with our employees and customers, being authentic to who we are and operating with the highest levels of integrity. Through our dedicated staff of over 900 employees, working in strategically-located distribution centers across the country, we offer dynamic supply chain solutions to the entire healthcare continuum.Concordance Innovations, a wholly owned subsidiary of Concordance Healthcare Solutions, is building Surgence - the first cloud-based healthcare industry SaaS ecosystem that seamlessly connects providers, suppliers, and distributors on a secure, agnostic platform. Our technology enables real-time visibility across the supply chain, empowering businesses with data-driven decision-making for demand forecasting, supply planning, backorder resolution, and inventory management. Surgence allows for customized data sets, alerts, and workflows that optimize order management and logistics. With full control over data, organizations gain actionable insights that drive cost savings and operational efficiency-delivering continuous value through tailored dashboard reporting. It's truly transformational.Position Overview:We are seeking a motivated and resourceful Product Marketing Associate to help drive our multi-faceted commercialization strategy. This role is pivotal in supporting our commercial sales team, facilitating product marketing initiatives, and serving as a bridge between product development and sales. You'll support sales enablement, conduct product demos, generate leads, and collaborate on marketing content-all contributing to revenue growth and brand success.Act as a key support resource for Sales Directors and the VP of Sales & Business Development by providing product materials, demo prep, strategic insights, and technical marketing support.Gain in-depth knowledge of our SaaS platform and lead or support product demos for prospects and partners.Identify and qualify sales leads through event scanning, industry research, contests, and internal collaboration with healthcare and distribution teams.Work with Enterprise Marketing to contribute product-focused content for social media, campaigns, and customer communications.Tracking & Analytics: Monitor sales performance metrics and incentive program effectiveness; provide data-driven insights for strategy optimization.Share customer feedback with product teams to help inform product roadmap and sales strategies.Represent customer needs across departments to improve product-market fit and sales outcomes.Help develop sales training materials, marketing collateral, and support documents.Travel up to 25% to support customer visits, trade shows, industry events, and in-person sales enablement activities.Qualifications:Bachelor's degree in Marketing, Business, or related field, or equivalent experience.1+ years of experience in product marketing, sales support, or related roles; healthcare or SaaS supply chain experience strongly preferred.Strong understanding of SaaS platforms and the healthcare ecosystem.Excellent communication, presentation, and interpersonal skills.Proven ability to manage multiple projects in a fast-paced environment.Analytical mindset with experience tracking sales KPIs and incentive metrics.Proficiency in CRM and marketing tools, or a demonstrated ability to adapt

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