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Market Development Manager

PARKER HANNIFIN CORPORATION • Lancaster, NY • 1w ago

Location : LANCASTER, NY, United States

Job Family : Marketing

Job Type : Regular

Posted : Apr 16, 2025

Job ID : 56258

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Job Description

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Key individual contributor and coordination role responsible for directing and generating new Compressed Air & Gas Treatment opportunities for Parker's Industrial Gas Filtration & Generation Division. Works with marketing team members, field sales, current and potential customers, and other Divisions as required to promote company technologies, products, and services to meet customer needs and to determine how the company's capabilities can be leveraged into additional markets.

Scope/ Supervision and Interaction: This position will report to the directly to the Division Marketing Manager and does not have direct reports. The Market Development Manager will focus on new business and technologies that will assist the Division in meeting and exceeding growth objectives set forth by Strategic Positioning and Strategic Deployment initiatives.

Essential Functions:

Identifies Compressed Air & Gas Treatment opportunities by conducting and documenting competitive research, paradigm shifting technologies, new market trends, and customer requirements which assist in growth of the Division.

Evaluates sales performance and formulates short- and long-term growth goals and milestones for a range of products and customers. Coordinates efforts across the Division and with field sales to ensure objectives are met.

Applies thorough understanding of the Division's technical capabilities, operational capacity, and market information to influence future growth plans and strategies.

Develops business models, focused on Compressed Air & Gas Treatment, for new markets and technologies which include projected sales, potential market penetration, gross margins, risk analysis, and business feasibility.

Produces marketing analysis and reports / presentations to Division and Group management as needed.

Initiates and aids Product Management with new product and technology benchmarking activities which include testing, component analysis, cost analysis, design comparisons, market channel analysis, risk analysis, etc.

Develops and maintains relationships with customers to gain knowledge of future market and customer needs.

Serves as a liaison and facilitator with customers, Group Sales, and other Divisions to resolve issues and assure customer satisfaction regarding cost, product quality, delivery, and performance.

Maintains professional and technical knowledge by attending educational workshops, reviewing trade and technical publications, establishing professional networks, participating in professional associations, and attending industry trade shows.

Qualifications:

Bachelor's degree (BA) in Marketing, Engineering, or related field. Advanced degree in business desirable.

Minimum 3 years field sales and/or Product Sales Manager experience.

Innovative / creative background and capabilities.

Premier customer service mentality and proven track record.

Ability to develop solutions to customer problems and translate the solutions into business development strategies and products.

Domestic and foreign travel as needed.

Excellent verbal and written communication skills.

Additional Comments:

The essential functions have been provided as example of the @type of work performed by employees assigned to this job classification. The company reserves the right to modify the work assignments and/or to make reasonable accommodations so that qualified employees can perform the essential functions. The job description is not intended to be an inclusive list of duties and responsibilities. It is intended to describe the general nature of the position.

Salary Range:

$90k - $110K

Parker Hannifin is a Fortune 250 global leader in motion and control technologies. For more than a century the company has been enabling engineering breakthroughs that lead to a better tomorrow. Learn more at www.parker.com or @parkerhannifin.

Parker is an Equal Opportunity and Affirmative Action Employer. Parker is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job related reasons regardless of race, ethnicity, color, religion, sex, sexual orientation, age, national origin, disability, gender identity, genetic information, veteran status, or any other status protected by law. However, U.S. Citizenship, Permanent Residency or other appropriate status is required for certain positions, in accord with U.S. import & export regulations.

("Minority / Female / Disability / Veteran / VEVRAA Federal Contractor")

If you would like more information about Equal Employment Opportunity as an applicant under the law, please go toKnow Your Rights: Workplace Discrimination is Illegal (eeoc.gov) (https://www.dol.gov/sites/dolgov/files/OFCCP/regs/compliance/posters/pdf/22-088\EEOC\KnowYourRights-ScreenRdr.pdf) andGenetic Information Discrimination (https://www.eeoc.gov/genetic-information-discrimination)

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