Description

Essential Duties and Responsibilities:

Plans creates marketing campaigns that further CCMH's strategic goals.

Contribute new ideas that enhance the brand's strategy.

Plans, creates and publishes social media images, posts and videos on Facebook, Instagram, Twitter, and other platforms.

Creates various marketing materials, such as flyers, posters, brochures, whiteboards, business cards and PowerPoints.

Creates and distributes monthly Specialty Clinic Calendar, internally and to local media.

Takes professional provider and employee pictures for media; operates various photographic equipment such as digital cameras, backdrops, and lighting; uses photo manipulation software such as Adobe Suite to get desires results.

Collaborates with Director on internal communications through the weekly newsletter, emails, social media, and other channels.

Creates advertising for newspapers, radio, internet, and social media.

Manages company website and updates on a regular basis.

Develop blogs and podcasts; publishes blogs and podcasts to the company website and social media.

Organize and prepare marketing events internal and external.

Coordinates participation and participates in off-site activities, including parade appearances, staff attendance at events, lunch-and-learn education sessions, sponsored activities, and golf outings.

Assists with scheduling and provides marketing support for Community Wellness events.

Organizes annual Assisted Living Giving Tree events for staff.

Assists the Director in grant writing for projects and programs.

Coordinates the recording of Employee Loyalty Rewards points.

Non-Essential Duties and Responsibilities:

Perform other duties as assigned.

Professional Requirements:

Complete annual education requirements.

Maintain patient confidentiality at all times.

Report to work on time and as scheduled.

Wear identification while on duty.

Maintain regulatory requirements, including all state, federal and local regulations.

Represent the organization in a positive and professional manner at all times.

Comply with all organizational policies.

Conduct oneself as a professional in accordance with PRIDE values.

Participate in performance improvement and quality improvement activities.

Attend regular staff meetings and in-services.

Job Requirements:

Associate's degree in marketing or related field, Preferred.

Effective communication skills, both written and oral, Required.

Ability to maintain confidentiality.

Ability to be flexible with hours and to work under pressure.

Excellent judgment needed.

Organizational/Core Competencies:

Exceed Quality.

Exceed Customer Expectations.

Grow Team Members.

Increase Market Share.

Exceed Budget Expectation.

Strengthen, Build, and Leverage Community Relationships.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

Crawford County Memorial Hospital

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Marketing Specialist