Marketing Manager

Robert Half • Brea, CA • 1h ago

Description We are looking for a Marketing Manager to guide B2B marketing efforts for a wholesale distribution business serving dental practices and institutional customers across North America. This Long-term Contract position is based in Brea, California, and will focus on building integrated campaigns that strengthen market visibility, increase audience engagement, and generate strong business opportunities. The role works closely with sales, product, creative, and event partners to deliver programs that support growth through digital marketing, field initiatives, and effective sales enablement.

Responsibilities:

Design and lead multi-channel marketing programs that connect with dental practices and institutional buyers throughout the customer journey.

Produce high-impact marketing and sales support materials, including customer stories, overview sheets, presentation content, email nurture assets, and event-related collateral.

Partner with event and brand stakeholders to extend the value of conferences and trade events through coordinated pre-event, onsite, and post-event campaigns.

Monitor campaign outcomes, evaluate lead movement, and refine tactics using performance data, funnel insights, and feedback from sales teams.

Maintain consistent brand positioning while adapting messaging to meet the needs of distinct audience segments and institutional audiences.

Work cross-functionally with product, sales, creative, and other internal teams to support strategic promotional initiatives and product-focused campaigns.

Manage digital demand generation activities across channels that contribute to awareness building, lead creation, and pipeline development.

Identify opportunities to improve campaign effectiveness and recommend practical adjustments that increase conversion and engagement.

Support field marketing efforts that strengthen market presence and align closely with broader commercial objectives. Requirements - At least 7 years of B2B marketing experience, ideally within healthcare, dental, medical technology, SaaS, or a related industry.

Demonstrated ability to build and execute integrated marketing campaigns that support demand generation and sales success.

Hands-on experience with platforms such as HubSpot, Google Ads, and LinkedIn Ads.

Strong knowledge of buyer journey development, lead funnel management, and field marketing strategy.

Background creating sales enablement content and marketing assets for business-focused audiences.

Ability to interpret campaign data, assess performance trends, and turn insights into actionable improvements.

Strategic mindset paired with a practical, execution-focused approach in fast-moving environments.

Strong collaboration and communication skills for working effectively across multiple functional teams. Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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