Job Description
Director U.S. Marketing, HCC Strategy, Atherosclerosis
Our company is dedicated to delivering innovations that extend and improve the lives of patients worldwide. Our team of dauntless, forward-thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic options, and collaborating across the enterprise to ensure that people who need medicines have access to them.
As part of this mission, we are evolving how we educate, engage, and activate patients throughout the patient journey. We are currently recruiting for Director U.S. Marketing, HCC Strategy, Atherosclerosis. This role will be accountable for comprehensive HCC strategy, including holistic HCC experience and activation plan, end-to-end Direct to Patient (DtP) strategy, and health equity initiatives.
The ideal candidate will demonstrate deep consumer marketing expertise, the ability to navigate complexity to drive decision-making, and effectively collaborate across the team and organization to deliver performance. This is a highly visible U.S. Pharma marketing role requiring strong product ownership, launch leadership, external marketplace understanding, and the ability to lead across a complex matrix. This position will be part of the HCC Customer Agile team and will report to the Executive Director, U.S. Commercial Leader, Atherosclerosis and will be based in the Upper Gwynedd, PA office.
Key Responsibilities
Develop comprehensive HCC strategy, experience and activation plan
Build integrated, patient centered experience that support education, access, affordability, fulfillment, and ongoing engagement
Establish governance, decision forums, KPI reviews, and performance routines to support continuous optimization and ensure accountability for business and patient experience outcomes
Bring external marketplace perspective on pharma direct-to-patient models, digital health, consumer engagement, telehealth, pharmacy fulfillment, patient support, and emerging access models.
Own the end-to-end Direct to Patient strategy for Atherosclerosis, ensuring the capability supports launch objectives, patient access needs, and the broader Atherosclerosis marketing strategy.
Serve as the brand leader for DtP, including roadmap development, prioritization, decision-making, launch readiness, performance management, and cross-functional execution.
Lead integrated launch readiness for DtP, including milestone tracking, risk identification, issue resolution, dependency management, and escalation of key decisions
Lead cross-functional collaboration across marketing, access, payer marketing, customer experience, digital, analytics, legal, compliance, privacy, medical, supply chain, training, and external partners
Operate effectively in an agile model, translating strategic priorities into clear outcomes, backlog priorities, sprint goals, and cross-functional deliverables
Partner with Product Marketing Owners to drive transparency, coordination, and prioritization across the team
Education
Bachelor's degree or equivalent (BA/BS). MBA or equivalent advanced degree preferred.
Requirements
Significant consumer marketing, patient access, digital health, product ownership, or platform-based solution experience.
Strong business acumen and analytical skills.
Demonstrated ability to own strategy, roadmap, launch execution, budget, forecasting, performance management, and cross-functional delivery for complex initiatives.
Strong understanding of U.S. healthcare access, affordability, pharmacy fulfillment, patient support, digital engagement, and regulatory/compliance considerations.
Experience translating brand strategy into operational capabilities and measurable execution plans.
Strong external orientation with ability to assess emerging consumer engagement, DtP, digital health, telehealth, and pharmacy marketplace trends.
Ability to lead in a matrixed environment and influence senior stakeholders without direct authority.
Strong strategic thinking, financial acumen, decision quality, communication skills, and comfort operating in ambiguity.
Preferred Skills
Experience building or scaling Direct-to-Patient, patient support, digital access, e-commerce, platform, or consumer-facing healthcare capabilities.
Experience with vendor/partner management, capability build, operational readiness, and performance optimization.
Familiarity with patient journey analytics, digital funnel performance, experimentation, CRM, consent/data capture, and omnichannel engagement.
Experience shaping enterprise capabilities through a lead brand deployment model.
Experience working in agile ways of working, including backlog prioritization, sprint planning, outcome definition, and iterative delivery.
Pharmaceutical experience preferred.
Required Skills:
Accountability, Adaptability, Backlog Management, Business Acumen, Business Decisions, Decision Making, Digital Marketing, Influencing Without Authority, Marketing Budget Management, Market Research, Omnichannel Marketing, People Leadership, Pharmaceutical Sales Marketing, Product Launches, Product Management, Stakeholder Management, Strategic Planning, Strategy Development, Teamwork
Preferred Skills:
Current Employees apply HERE (https://wd5.myworkday.com/msd/d/task/1422$6687.htmld)
Current Contingent Workers apply HERE (https://wd5.myworkday.com/msd/d/task/1422$4020.htmld)
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here (https://survey.sogosurvey.com/r/aCdfqL) if you need an accommodation during the application or hiring process.
As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
EEOC Know Your Rights (https://www.eeoc.gov/sites/default/files/2022-10/22-088\EEOC\KnowYourRights\10\20.pdf)
EEOC GINA Supplement?
We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.
Learn more about your rights, including under California, Colorado and other US State Acts (https://www.msdprivacy.com/us/en/CCPA-notice/)
The salary range for this role is
$190,800.00 - $300,300.00
This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.
The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.
We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits .
You can apply for this role through https://jobs.merck.com/us/en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.
San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance
Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
Regular
Relocation:
No relocation
VISA Sponsorship:
No
Travel Requirements:
10%
Flexible Work Arrangements:
Hybrid
Shift:
Not Indicated
Valid Driving License:
No
Hazardous Material(s):
N/A
Job Posting End Date:
10/3/2026
*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID: R414241
