Content Supply Chain Senior Consultant

Caterpillar, Inc. • Clayton, NC • 4h ago

Career Area:

Marketing

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Enterprise Marketing Content Supply Chain Senior Consultant - Cat Digital

Your Work Shapes the World at Caterpillar Inc. Cat Digital is the digital and technology arm of Caterpillar Inc.,?leveraging?the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world.?

Job Summary:

As part of Cat Digital Marketing & Brand Digital Marketing Enablement and Services' Content Supply Chain (CSC) organization, this role serves as the primary liaison between enterprise CSC strategy and the marketing teams. You will be responsible for enabling and optimizing CSC adoption across marketing by guiding planning, communication, training, workflow enablement, and change management efforts. This role bridges enterprise tools, governance, and standards with real-world business execution ensuring marketing teams can operate efficiently, consistently, and at scale.

Business Impact

This role directly improves how marketing is executed across the enterprise by reducing operational friction, increasing content reuse, improving asset findability, and enabling faster speed to market. Through strong adoption of CSC tools and processes, this role helps lower operational costs while improving customer experience and marketing effectiveness.

What You Will Do:

Key Role Expectations ? (Non-Negotiables)

Drive adoption across global, matrixed teams without direct authority

Operate effectively in ambiguity and build structure, clarity, and process

Translate enterprise systems, tools, and governance into clear business value

Balance business needs with enterprise standards and governance

Lead change management efforts that influence behaviors, not just tools

CSC Activation & Implementation

Lead enterprise-wide CSC implementation across marketing teams and agency partners

Operationalize CSC by assessing and mapping current-state workflows and identifying gaps

Translate enterprise CSC frameworks into business-ready execution models

Align technical (core) and marketing (promotional) content into a unified workflow

Ensure adoption of enterprise platforms including Adobe Workfront, AEM Assets, Frame.io, CCMS and Firefly Services
Change Management & Adoption

Design and execute change management strategies tailored to marketing use cases

Lead onboarding, role-based training, and enablement for global teams and agencies

Drive adoption of CSC tools, processes, and standards

Identify adoption barriers and implement solutions to improve engagement and usage

Maintain a positive and encouraging approach during transformation and change
Workflow & Operational Enablement

Standardize intake, briefing, and workflow processes within Workfront

Streamline approval processes and reduce manual handoffs and duplication

Establish reusable components, templates, and best practices

Drive visibility into timelines, dependencies, and deliverables

Identify and eliminate bottlenecks to accelerate content throughput
Business Partnership & Advocacy

Serve as the primary point of contact for marketing teams

Provide consultative guidance to align business needs with CSC capabilities

Advocate for marketing needs while supporting enterprise-wide process improvements

Build trust with stakeholders by demonstrating dependability and expertise

Collaborate with CSC Program Manager and Activation teams to align priorities
Governance & Content Standards

Champion content governance and metadata standards to improve asset findability

Ensure brand consistency and compliance across content efforts

Reinforce naming conventions, taxonomy, and metadata usage

Support governance models that enable scalability and consistency
Continuous Improvement & Feedback Loop

Collect, review, and prioritize user feedback through CSC intake processes

Translate feedback into actionable improvements for tools and workflows

Provide business unit perspective to inform enterprise CSC roadmap and enhancements

Partner with analytics teams to measure adoption, efficiency, and impact

What You Will Have: ?

Customer Focus: ?Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Global Perspective: ?Knowledge of issues, opportunities, and challenges for conducting business in the international marketplace; ability to apply global perspectives appropriately in a wide range of situations.

Creativity: ?Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.

Relationship Management: ?Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Strategic Thinking: ?Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.

Vendor/Supplier Management: ?Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).

Considerations For Top Candidates:

Bachelor's degree in marketing, Communications, Business, Information Systems, or related field

Extensive experience in marketing operations, content management, or digital marketing

Strong understanding of marketing workflows and content lifecycle

Proven experience leading change management and transformation initiatives

Experience working across global, matrixed organizations

Hands-on experience with platforms such as Adobe Workfront, AEM Assets, Frame.io, or similar

Strong analytical, problem-solving, and stakeholder management skills

Detail-oriented with ability to manage multiple projects and priorities

What Success Looks Like

Business Unit marketing teams fully onboarded and actively using CSC workflows and tools

High adoption of enterprise platforms and standardized processes

Reduced manual work, improved efficiency, and faster speed to market

Increased content reuse and improved asset management

Strong alignment between enterprise CSC strategy and business execution

What You Will Get:

Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We've created an inclusive environment for you to explore your passions, make an impact, and do the work that really matters. Join Us.

About Caterpillar

Caterpillar Inc. is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives. For nearly 100 years, we've been helping customers build a better, more sustainable world and are committed to and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Summary Pay Range:

$128,470.00 - $192,710.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.

Medical, dental, and vision benefits*

Paid time off plan (Vacation, Holidays, Volunteer, etc.)*

401(k) savings plans*

Health Savings Account (HSA)*

Flexible Spending Accounts (FSAs)*

Health Lifestyle Programs*

Employee Assistance Program*

Voluntary Benefits and Employee Discounts*

Career Development*

Incentive bonus*

Disability benefits

Life Insurance

Parental leave

Adoption benefits

Tuition Reimbursement

These benefits also apply to part-time employees

This position requires working onsite five days a week.

Visa Sponsorship is not available for this position.

Posting Dates:

August 11, 2026 - August 18, 2026

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

Not ready to apply? Join our Talent Community (http://flows.beamery.com/caterpillarinc/talcom) .

Go to Apply

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