Manager, Modern Marketing
Consumer BrandsMarketingUnited States, Culver City, CA, CAFull TimeRegular
About this Position
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit - where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
The Manager, Modern Marketing plays a key role within the AI & Growth Enablement Center of Excellence, with primary focus on strengthening marketing capabilities across the North American Hair Professional portfolio. This role partners closely with brand teams and cross functional stakeholders to develop scalable marketing capabilities, accelerate digital growth, and improve marketing effectiveness across multiple brands.
Support the development and execution of marketing strategies across the Hair Professional portfolio
Identify scalable opportunities that improve marketing effectiveness and accelerate business growth across brands
Partner with cross functional teams to support ongoing digital transformation and capability building initiatives
Support the planning, execution, and optimization of digital marketing initiatives across multiple channels
Partner with brands, internal stakeholders, agencies, and external partners to improve marketing performance
Bring media knowledge across paid, owned, and earned channels, including planning, targeting, optimization, and measurement
Analyze campaign and business performance, translating insights into actionable recommendations
Help establish scalable reporting, measurement, and governance frameworks that improve consistency across brands
Identify opportunities to improve marketing effectiveness, operational efficiency, and cross functional collaboration
Support the regional D2C strategy across the Hair Professional portfolio
Partner with internal teams and brand stakeholders to identify and execute initiatives that enhance the digital customer experience across owned channels
Support the optimization of digital commerce platforms, conversion, and customer journeys
Partner closely with Brand Marketing, AI & Growth Enablement, Social Commerce, IT, Procurement, Legal, Finance, Sales, and other internal stakeholders
What makes you a good fit
4+ years of experience across marketing transformation, digital strategy, media, brand management, and/or eCommerce
Experience supporting a multi-brand portfolio and/or developing playbooks and strategies that enable brands to deliver across marketing topics
Strong understanding of digital marketing, media fundamentals, customer journeys, Martech, and digital commerce
Experience working across multiple marketing channels and collaborating with cross functional stakeholders
Strong analytical mindset with the ability to translate data into actionable business recommendations
Experience working with agencies, technology partners, and digital platforms
Strong organizational and project management skills with the ability to manage multiple priorities
Excellent communication and stakeholder management skills
Some benefits of joining Henkel
Health Insurance : affordable plans for medical, dental, vision and wellbeing starting on day 1
Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary range for this role is $90,000.00 and $100,000.00 . This range represents the good-faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting. In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable. The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate's skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB ID: 26099812
Job Locations: United States, CA, Culver City, CA
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your accounthere (https://henkel.csod.com/ats/careersite/login.aspx?c=henkel&site=1&lang=en-US&returnurl=~/ux/ats/careersite/1/home/requisition/87356?c=henkel&lang=en-US) to check the status of your application. In case of new account creation, please use your email address that you applied with.
