Digital Web Content Sr. Marketing Specialist
Newark, Delaware;Charlotte, North Carolina; Plano, Texas; San Francisco, California; Lincoln, Rhode Island; Chandler, Arizona; Boston, Massachusetts; New York, New York; Chicago, Illinois; Pennington, New Jersey; Waltham, Massachusetts; Jacksonville, Florida
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Job Description:
At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.
Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates' physical, emotional, and financial wellness through affordable, competitive and flexible benefits.
We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve.
Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs.
At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!
Job Description:
This job is responsible for delivering either small end-to-end or large specialized portions of a marketing initiative or program. Key responsibilities include using advanced analysis and problem solving to recommend improvements and solutions, owning the delivery of primary components for small to medium marketing products/processes or secondary components for large/medium initiatives. Job expectations include working with senior management within the Marketing team to deliver solutions based on a defined set of project/program goals.
The Digital Production Team is part of the broader Marketing organization and is seeking a Project Manager to join our team. In this role, you will support the delivery of digital initiatives across our public-facing websites.
The position is responsible for managing and trafficking digital deliverables, collaborating with multiple internal teams, mitigating risk, and ensuring compliance with FINRA guidelines. This is an exciting opportunity to work cross-functionally within a dynamic digital environment. The role requires close engagement with a diverse set of partners, including Operations, Technology, Digital, and Strategy teams. This is a fast-paced, high-volume position that supports daily updates to our websites.
Responsibilities:
Understand the needs of business partners to develop and implement programs and projects
Work cooperatively with multiple partners within the organization, including Digital Marketing, Field Marketing, Editorial, Product Marketing and Compliance.
Detail oriented for QA purposes
Ability to work in a fast-paced environment with rapid response to timely market fluctuations and news
Ability to work independently; ability to 'figure things out' when answers are not readily available.
Highly detailed and analytical, with an understanding of digital & financial services businesses
Strong emphasis on risk management and compliance
Technical understanding of HTML and building web and media content.
Intermediate Photoshop skills.
Advanced Adobe Acrobat skills.
Experience working with marketing departments of large organizations and understanding their workflow.
Exposure to marketing compliance and auditing.
The individual should be a self-motivator, well organized and possess a positive attitude.
Digital Marketing
Marketing works with Digital Marketing through the integration of online resources and digital components designed to educate and communicate to MLWM Financial Advisors and clients.
Updates to our public, client and internal websites Business & Segments
Partner with various business lines and segments for a cohesive message and streamlined process.
Required Qualifications:
2+ years equivalent team experience
Attention to detail and process
Strong knowledge of HTML/CSS and graphics design a plus
Ability to work with business partners and technology personnel
Manage priorities in a deadline-driven environment
Strong communicator across various lines of business and levels of leadership
Proficient with Microsoft Office, Excel, Adobe Acrobat proficient with analytics a plus.
Desired Qualifications:
Intermediate Photoshop skills.
Advanced Adobe Acrobat skills.
Experience working with marketing departments of large organizations and understanding their workflow.
Exposure to marketing compliance and auditing.
Skills:
Adaptability
Collaboration
Problem Solving
Process Management
Product Marketing and Branding
Active Listening
Attention to Detail
Oral Communications
Prioritization
Solution Delivery Process
Analytical Thinking
Business Acumen
Digital Marketing
User Experience Design
Written Communications
Minimum Education Requirement: High School Diploma / GED / Secondary School or equivalent
?It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Internal employees who are currently working from home are still eligible to apply. However, if selected for the role, you may be required to work onsite in accordance with the workplace excellence policy.
Shift:
1st shift (United States of America)
Hours Per Week:
40
Bank of America and its affiliates consider for employment and hire qualified candidates without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our teammates.
View your "Know your Rights (https://www.eeoc.gov/sites/default/files/2023-06/22-088\EEOC\KnowYourRights6.12.pdf) " poster.
View the LA County Fair Chance Ordinance (https://dcba.lacounty.gov/wp-content/uploads/2024/08/FCOE-Official-Notice-Eng-Final-8.30.2024.pdf) .
Bank of America aims to create a workplace free from the dangers and resulting consequences of illegal and illicit drug use and alcohol abuse. Our Drug-Free Workplace and Alcohol Policy ("Policy") establishes requirements to prevent the presence or use of illegal or illicit drugs or unauthorized alcohol on Bank of America premises and to provide a safe work environment.
Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations. Should you be offered a role with Bank of America, your hiring manager will provide you with information on the in-office expectations associated with your role. These expectations are subject to change at any time and at the sole discretion of the Company. To the extent you have a disability or sincerely held religious belief for which you believe you need a reasonable accommodation from this requirement, you must seek an accommodation through the Bank's required accommodation request process before your first day of work.
This communication provides information about certain Bank of America benefits. Receipt of this document does not automatically entitle you to benefits offered by Bank of America. Every effort has been made to ensure the accuracy of this communication. However, if there are discrepancies between this communication and the official plan documents, the plan documents will always govern. Bank of America retains the discretion to interpret the terms or language used in any of its communications according to the provisions contained in the plan documents. Bank of America also reserves the right to amend or terminate any benefit plan in its sole discretion at any time for any reason.
