Go-To-Market Strategy Manager - Credit Card

U.S. Bank • Chicago, IL • 1d ago

At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at-all from Day One.

Job Description

Leads the go-to-market strategy for the Elan Financial Services Credit Card business, delivering customer-centric, multi-channel marketing programs that drive client engagement, customer growth, and new account acquisition. Establishes and communicates key performance indicators to measure marketing effectiveness and ROI, using insights to optimize strategy and execution. Manages a team of marketing professionals focused on client engagement, activation, retention, and credit card acquisition marketing. Applies segment-specific strategies to launch programs in close collaboration with agencies, product, relationship management, sales, and technology partners.

Basic Qualifications

Bachelor's degree, or equivalent work experience

10 or more years of related experience in marketing and marketing strategy with proven ability to deliver results

Preferred Skills/Experience

Advanced knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services

Strong organizational, interpersonal and team building skills

Excellent verbal, written and presentation skills

Agility in thinking and delivery, along with proven ability to take direction in support of company goals

Strong decision-making and problem-solving skills

Proven ability to independently manage multiple projects and assignments that are completed on time and on budget

Proficient computer navigation skills using a variety of software packages

MBA or equivalent markers of high achievement are a plus

The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.

If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants (https://careers.usbank.com/global/en/disability-accommodations-for-applicants) .

Benefits:

Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

Healthcare (medical, dental, vision)

Basic term and optional term life insurance

Short-term and long-term disability

Pregnancy disability and parental leave

401(k) and employer-funded retirement plan

Paid vacation (from two to five weeks depending on salary grade and tenure)

Up to 11 paid holiday opportunities

Adoption assistance

Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Review our full benefits available by employment status here (https://careers.usbank.com/global/en/benefits/us) .

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

E-Verify

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program (https://careers.usbank.com/verification-of-eligibility-for-employment) .

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $133,365.00 - $156,900.00

U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.

Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.

Posting may be closed earlier due to high volume of applicants.

Similar Jobs

Senior Financial Data Analyst (PowerBI)

Reyes Holdings • Chicago, IL • 4h ago

Finance, Accounting & Banking

Position Responsibilities: ? Manages the maintenance and support of our financial planning systems and liaise between Finance team and Business Intelligence team for financial system related issues, updates and enhanceme...

4h ago

Go to Apply

Personal Banker I - Chicago, IL (Morgan Park area)

Fifth Third Bank, N.A. • Chicago, IL • 7h ago

Finance, Accounting & Banking

Make banking a Fifth Third better®We connect great people to great opportunities. Are you ready to take the next step? Discover a career in banking at Fifth Third Bank. GENERAL FUNCTION: Selected candidates are intended...

7h ago

Go to Apply

Financial Center Manager II - Mount Prospect, IL

Fifth Third Bank, N.A. • Mount Prospect, IL • 7h ago

Finance, Accounting & Banking

7h ago

Go to Apply

IT Audit Manager

Robert Half • Chicago, IL • 1d ago

Finance, Accounting & Banking

Description The salary range for this position is $135,000 - $140,000 plus bonus, and it comes with benefits, including medical, vision, dental, life, and disability insurance. To apply to this hybrid role please send yo...

1d ago

Go to Apply

Finance & Business Management - Vice President

JPMorgan Chase • Chicago, IL • 1d ago

Finance, Accounting & Banking

Join the Client Onboarding and Service organization, focused on providing a best-in-class experience to our clients and employees. We are seeking a highly talented candidate for a full-time position on our Client Onboard...

1d ago

Go to Apply

Finance Transformation Senior Associate

Grant Thornton • Chicago, IL • 1d ago

Finance, Accounting & Banking

As a Business Consulting Senior Associate, you'll be responsible for business process analysis, requirements definition efforts for remediating gaps, cost and cycle time analysis/remediation, and the communication and ch...

1d ago

Go to Apply

Special Loans Administrator

Robert Half • Chicago, IL • 1d ago

Finance, Accounting & Banking

Description We are looking for a detail-oriented Special Loans Administrator to support specialized mortgage servicing activities in northwest suburbs of Chicago, Illinois. In this role, you will handle a range of comple...

1d ago

Go to Apply

Mortgage Payoff Specialist

Robert Half • Chicago, IL • 1d ago

Finance, Accounting & Banking

Description We are looking for a Mortgage Payoff Specialist to support loan payoff administration and collateral release activities for our servicing operations in the northwest suburbs of Chicago, Illinois. In this role...

1d ago

Go to Apply

Sr. Claims Specialist, Professional Liability | E&O, D&O, EPL)

Sedgwick • Chicago, IL • 1d ago

Finance, Accounting & Banking

By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experi...

1d ago

Go to Apply

Consultant II, Project Management - Tax Transformation

Deloitte • Chicago, IL • 1d ago

Finance, Accounting & Banking

Are you energized by guiding strategic initiatives and orchestrating cross-functional teams to deliver high-impact technology solutions? Join Deloitte's US Tax Transformation Technology Team to help transform global tax...

1d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)