Account Manager, In-House Creative Agency Chick-fil-A, Inc.
20179
Atlanta, Georgia
Marketing
Experienced Professionals
10%
Exempt
No
3
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Job DescriptionHow We Work At Chick-fil-AChick-fil-A, Inc. ('Chick-fil-A' or 'the Company') Staff members play a vital role in achieving our strategic goals by developing their skills, fostering inclusive teamwork, and embracing innovation. All Staff are expected to contribute to a compelling future by inspiring and motivating those around them. Growth and development are essential at Chick-fil-A. We want Staff to seek new perspectives and adopt new methods to drive continuous improvement and adaptation to evolving business needs. Lastly, we ask Staff to seek wisdom, expect the best, accept responsibility, respond with courage, and think others first. Our Flexible Future Model offers a healthy mix of working in person (currently a minimum of 8-10 days per month) and virtually, strengthening key elements of the Chick-fil-A culture by fostering collaboration and community.Overview
Chick-fil-A's In-House Agency (Red Thread Creative) is growing rapidly, entering its 7th year as an established department, producing thousands of assets across all channels. The in-house agency streamlines and optimizes the creative and production processes, providing better, faster and cheaper creative assets to Operators and Staff stakeholders. The Creative Services Project Lead sits in an integral role for the Red Thread Creative (RTC) team on national campaign work for the US, Canada, Puerto Rico, UK, and Singapore. This individual serves as the strategic partner and trusted advisor to internal channel leads and external partners, creating tailored creative services and solutions to address evolving needs for our campaigns.
Responsibilities
Responsible for managing digital, print, and social creative for national campaigns within scope across domestic and international needs including catering and test products.
Serve as Creative Manager (or Account Manager) and steward the creation and delivery of advertising assets for in-restaurant POP, Chick-fil-A app, chickfila.com, national/local social channels, digital communication boards, and national email.
Collect and evaluate data-driven themes to proactively make recommendations, after careful analysis, maximizing productions for better outputs.
Build and maintain relationships with internal and external partners to consistently improve the creative development process. This is a key role and sets the tone for the RTC core food campaign team, always with a focus to ensure the work is best for the customer and the brand.
Influence the core food pod by embracing a dynamic mindset and set the pod up for success by leveraging creative problem solving for business needs.
Lead by proactively addressing challenges with stakeholders and channel leads with minimal involvement of leader or other members of the creative team.
Optimize core food pod's time by consistently assessing processes and new ways of working to optimize and maximize the pod's time. Partner with channel leads to ensure consistency across multiple channels.
Discern capacity of the core food pod at all times. When out of scope items are requested, quickly assess resources and budget, while being resourceful and offering other solutions to support the business need.
Collaborate with internal channel leads to execute creative for national and international campaigns with a lens on local needs to ensure we pull the thread through the hourglass.
Partner with RTC teams to ensure field facing systems are populated with content to meet deadlines for each campaign.
Assist Digital Asset Management System lead on the development of project management tool to create seamless process for channel leads to submit project and production requests. Review creative and store final campaign assets in Digital Asset Management System.
Partner with legal for creative review and various compliance needs such as legal copy in creative, submission form copy and service agreement language.
Optimize creative across channels, suggesting ways to save time, money and create consistency across channels.
Advise on paid media creative allocation and trafficking needs to ensure the right creative mix is produced across buys.
Build relationships with external agency partners to improve processes and ways of working efficiently.
Think beyond the ask to address business needs with a holistic partner mindset. Proactively anticipate needs and ask the necessary questions.
Protect creative team from unnecessary details and conversations while gathering information. Use discernment to assess proper time to share details with creative team to ensure they are not pulled into details too early or when unnecessary.
Critical Behaviors
Excellence: gives personal best every day by demonstrating a positive attitude and confidence. Set high standards and meet self-expectations. Pursues everything with energy, drive, and commitment. Actively works to grow and develop capabilities. Seek feedback on performance and act upon it accordingly. Practice a high level of accountability.
Making Complex Decisions: ability solve even the toughest and most complex of problems by gleaning meaning from available data. Embrace new and different ways of working. Add personal wisdom and experience to achieve the best conclusion and solution. Use multiple problem solving tools and techniques.
Positive attitude and calm demeanor: ability to lead a team through uncertainty and difficult moments as business needs shift and require a change in direction
Problem solving: ability to identify, prioritize, and select alternatives for a solution, and then implement that solution.
Communication skills: ability to write clearly and succinctly in a variety of communication settings and styles, demonstrating an ability to successfully deliver messages.
Drive for results: can be counted on to exceed goals by constantly and consistently as a top performer. Steadfastly pushes self and others for results.
Creativity: thinks across disciplinary lines, and use insights or techniques from one field to take on the challenges of another. Passionately curious and persistent: ability to pursue perfection of their craft through constant learning. Isn't discouraged if failure occurs, but is able to adapt and learn from mistakes.
Required Qualifications (Knowledge, Skills, & Abilities)
Experience managing projects from initiation through completion, including planning, scoping, execution, and delivery
Proficiency with project management tools and software
Experience with resource allocation, budget management, and cost tracking
Strong stakeholder management and client service skills, including the ability to gather feedback, align expectations, and drive project outcomes
Excellent organizational, communication, and prioritization skills
Ability to effectively partner with cross-functional teams in a fast-paced, deadline-driven environment
Preferred Qualifications (Knowledge, Skills, & Abilities)
PMP certification or equivalent project management certification
Agency account management experience
In-house creative agency experience
Strong understanding of creative development processes and terminology (creative fluency)
Experience identifying and implementing process improvements and workflow optimizations
Marketing or advertising experience in the food & beverage industry
Experience with Digital Asset Management (DAM) systems
Required Years of Experience3Preferred Years of Experience6Travel Requirements10%Required Level of EducationBachelor's degree or equivalent experiencePreferred Level of EducationBachelor's DegreePreferred Major/ConcentrationMarketing, Business, Communications, Marketing Operations, or similarRelocation Assistance ProvidedNo
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Chick-fil-A, Inc. is an equal opportunity employer that values diversity and inclusion. We make employment decisions on the basis of qualifications, merit and business need. It is and has been the policy of Chick-fil-A to ensure that all individuals are provided equal employment opportunities without regard to disability. Accordingly, Chick-fil-A will make reasonable accommodation(s) for the physical and/or mental limitation(s) of an otherwise qualified individual with a disability - whether an applicant or current employee - unless an undue hardship would result. If you believe you may require a reasonable accommodation due to a disability in connection with your application and/or the hiring process, please contactstaffselection@chick-fil-a.comas soon as you realize this need.
