Marketing, Brand, and Community Engagement Manager

University City Housing Company • Bryn Mawr, PA • 2h ago

We are seeking a strategic, creative, and results-driven leader to oversee marketing, brand development, and revenue growth initiatives across our organization.

This is a high-impact leadership role for someone who can connect brand, leasing performance, and revenue growth into one cohesive strategy.

You will lead an in-house marketing team consisting of:

Associate Marketing Manager

Marketing Administrative Assistant

Marketing & Leasing Specialist

Marketing Design Specialist

Key Responsibilities

Marketing & Brand Leadership

Define and execute a clear, differentiated brand strategy across residential and commercial assets

Oversee all marketing channels: digital, social, advertising, email, and on-site initiatives

Ensure brand consistency while tailoring campaigns to specific properties and markets

Business Development & Growth

Partner with leadership to drive occupancy, leasing velocity, and revenue growth

Support commercial leasing efforts with targeted marketing and outreach strategies

Develop campaigns that directly contribute to lead generation

Creative Direction & Innovation

Bring a modern, forward-thinking creative mindset to elevate campaigns and brand perception

Challenge existing approaches and implement more effective, data-driven strategies

Oversee content, design, and messaging to ensure it resonates with target audiences

Team Leadership & Development

Mentor and develop the marketing team

Establish clear processes, accountability, and performance standards

Foster a culture of creativity, ownership, and continuous improvement

Ideal Candidate Profile

Bachelor's Degree from an accredited college or university

Valid driver's license and vehicle

Highly proficient with Microsoft Office Suite

Flexibility with hours and days worked

Proven experience in multifamily housing, real estate, or property management marketing

Strong background in brand building and business development

Demonstrated ability to connect marketing efforts to measurable business outcomes

Experience leading and developing teams

Both strategic thinker and hands-on executor

A leader who brings clarity, creativity, and accountability

Our Comprehensive Benefits Package for Full-Time Employees Includes:

Opportunities for professional and personal development and career growth Competitive Salary Comprehensive Health Insurance - Medical, Dental, Vision Medical & Dependent Care Flexible Spending Accounts (FSA) Retirement plan - 401(k) with up to 4% employer match Paid Time Off (vacation, sick, 9 holidays, 2 floating holidays) Employer-paid Short-term Disability Voluntary Long-term Disability Voluntary Life Insurance Voluntary Hospital Indemnity Insurance Employee Assistance Program (EAP) Annual Awards & Recognition Company Paid Certifications & Licensing Employee Referral Program Apartment Discount Available

View our Properties HERE (https://www.uchcareers.com/our-properties/)

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