Senior Marketing Manager

Robert Half • Livonia, MI • 5h ago

Description

We're partnering with an industry leading building-materials client looking to bring on a Marketing Leader focused on a high-growth, contractor-facing channel across a multi-location distribution network.

This is a hands-on, high-impact role where you'll own marketing strategy and execution for a nationwide contractor distribution channel-driving engagement with contractors, installers, and trade professionals across 50+ locations nationwide.

Job Duties:

Lead marketing strategy and execution for a contractor pro services channel

Drive local and national marketing campaigns that increase traffic, awareness, and sales across branch locations

Plan and execute events and trade shows (regional + national)

Support local branch marketing activations and sales promotions

Create and manage social media and digital campaigns targeting contractors

Develop email marketing and HubSpot CRM campaigns

Design in-store signage, marketing, and promotional materials using Canva

Partner with sales, product, and supplier teams to launch and promote product lines

Manage vendor relationships and co-marketing initiatives

Oversee content creation and execution across internal and external teams

Track and optimize campaign performance

Why This Opportunity Stands Out

Work for an industry leading company, with the most uniqueness, resources, and scale of all other competitors in this space

Highly visible role working directly with sales, product, and leadership teams

Blend of field marketing, events, digital, and channel strategy

Opportunity to shape and grow a rapidly evolving business segment

Flexible location: Michigan or California (relocation support available)

Clear path for growth as the function continues to expand

Requirements

Requirements:

4+ years of marketing experience in building materials, flooring/tile, installation products, or contractor supply

Strong understanding of contractor / trade audiences and how to drive engagement at the local level

Experience in: event marketing and trade shows, channel / field / branch marketing, content and social media management, email marketing and CRM platforms (HubSpot, Mailchimp, etc.)

Experience working with multi-location distribution or branch networks

Ability to balance strategy and hands-on execution

Strong project management and cross-functional collaboration skills

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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