Digital Marketing Campaign Manager

World Insurance Associates, LLC. • Iselin, NJ • 6h ago

About the Role We are looking for a hands-on Digital Marketing Campaign Manager to execute digital marketing campaigns across multiple business units, audiences, and initiatives. This role partners closely with marketing leadership to turn priorities into organized, on-time campaigns across email, landing pages, nurture programs, web content, and other digital channels.

The ideal candidate is a strong doer and operator who is organized, digitally fluent, and comfortable managing multiple moving parts at once. This person will drive campaign execution by managing timelines, coordinating stakeholders, and ensuring assets are built, approved, and launched effectively.

The position will report to the Digital Marketing Director.

What You'll Do

Turn campaign priorities into clear timelines, deliverables, and launch plans, while coordinating stakeholders, approvals, and dependencies to keep projects moving

Partner with the editorial content writer, email specialist, and internal stakeholders to ensure campaigns are built, routed, and launched accurately and on time

Execute digital marketing campaigns across email, landing pages, nurture programs, web content, and other digital channels

Build and adapt campaign assets in tools such as Canva, Stripo, and HubSpot as part of campaign execution across digital channels

Manage campaign setup, segmentation, QA, and deployment within marketing platforms and workflows

Execute testing across messaging, subject lines, calls to action, layout, audience targeting, and campaign flow, and recommend practical improvements based on performance

Ensure campaign execution aligns with audience needs, business goals, and brand standards

Identify and address process gaps or bottlenecks that could delay launches or reduce campaign effectiveness

Qualifications

5+ years of experience in digital marketing, campaign management, integrated marketing, demand generation, or a related B2B marketing role

Experience managing multi-channel digital campaigns across email, landing pages, web, and marketing automation platforms

Strong project management and organizational skills, with the ability to manage multiple campaigns, deadlines, and moving parts at once

Working knowledge of marketing automation tools such as HubSpot, Marketo, Pardot, or similar platforms

Experience with audience segmentation, campaign testing, reporting, and performance analysis

Working knowledge of Canva, Stripo, or similar tools used to support digital campaign execution, with an understanding of how layout, messaging, and asset formatting affect performance across channels

Strong communication and collaboration skills, with the ability to work effectively across teams and stakeholders

Ability to work with complex or technical subject matter and translate it into structured digital campaigns

Analytical mindset with the ability to use data and performance insights to improve execution

What Success Looks Like

Campaigns are executed accurately, efficiently, and on schedule

Projects move forward with clear ownership, stronger coordination, and fewer delays

Internal stakeholders have better visibility into timelines, deliverables, and campaign progress

Campaign assets are built and adapted efficiently as part of the execution workflow across channels

Digital campaigns are easier to launch, measure, and optimize

More of the day-to-day campaign execution burden is removed from marketing leadership

LI-NH1

LI-REMOTE

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