Summary Education Service (EDU) has department-wide responsibility for activities relating to administering VA educational assistance programs to Veterans, Servicemembers, National Guard and Reserve members, and eligible dependents for their military service. EDU's mission is accomplished by providing financial assistance in the form of monthly benefit payments, as mandated in Title 38 and Title 10, United States Code. The incumbent serves as the Supervisory MP&A for the Digital Engagement Team. Responsibilities Specific duties include: Serves as the Chief for Digital Engagement staff. The incumbent provides consultation and technical expertise in the creation of strategic and integrated plans and strategies for communication and marketing programs, campaigns, and activities related to EDU GI Bill programs. The incumbent is responsible for developing, organizing, analyzing, and promoting EDU products and services through digital channels - web, social media, mobile, e-mail. Plans and develops EDU's digital strategy in compliance with established standards and oversight to ensure content and products effectively communicates benefits information to Veterans, servicemembers, survivors, and their dependents. Program Planning and Development Develops and plans objectives and operations for new and existing programs within the scope of digital engagement program activities. Recommends appropriate methods of securing required information and develops data from surveys, discussions with operating officials, legislative directives, policies, plans, reports, schedules, records, and similar materials. Participates in all phases of organizational and management activities significant to EDU and VBA web programs. Provides executive level oversight for the integration and life cycle management of digital communication, sites, products and business processes to ensure viable support is available to sustain EDU. Develop and defends strategic plans, acquisition/investment strategies and policy for digital efforts. Leads a unit or team of employees performing work at the GS-13 level. Provides guidance and technical direction necessary for accomplishing the work off the unit or team. Facilitates team or unit processes by working in collaboration with team members or employee to ensure that tasks are completed, that good working relationships among team members and within management are maintained, and that team priorities and goals, needs, and achievements are coordinated with management. Articulates and communicates to the team the assignment, project, and problem to be solved, actionable events, milestones, and/or program issues under review, and deadlines and time frames for completion. Work Schedule: Full time, Monday through Friday Compressed/Flexible: Available Telework: Available Virtual: This is not a virtual position. Position Description/PD#: Supervisory Management & Program Analyst (Digital Engagement); 38963-0 Relocation/Recruitment Incentives: Not authorized Financial Disclosure Report: Not required This is not a bargaining unit position Requirements Conditions of Employment As a condition of employment for accepting this position, you will be required to serve a 1-year probationary period during which we will evaluate your fitness and whether your continued employment advances the public interest. In determining if your employment advances the public interest, we may consider: your performance and conduct; the needs and interests of the agency; whether your continued employment would advance organizational goals of the agency or the Government; and whether your continued employment would advance the efficiency of the Federal service. Upon completion of your probationary, your employment will be terminated unless you receive certification, in writing, that your continued employment advances the public interest. You must be a U.S. Citizen to apply for this job Selective Service Registration is required for males born after 12/31/1959 You may be required to serve a probationary period Subject to background/security investigation Selectees are required to service a one-year supervisory probationary period if not previously completed in a Federal position. Selected applicants will be required to complete an online onboarding process Selected applicants will be required to complete an online onboarding process. Acceptable form(s) of identification will be required to complete pre-employment requirements I-9 Acceptable Documents. Qualifications To qualify for this position, applicants must meet all requirements by the closing date of this announcement:06/26/2026. TIME-IN-GRADE REQUIREMENT: Applicants who are current Federal employees and have held a GS grade any time in the past 52 weeks must also meet time-in-grade requirements (unless if in the commuting area and eligible for a non-competitive hiring authority such as Schedule A, VRA, or 30% or more disabled Veterans). For a GS-14 position you must have served 52 weeks at the GS-13 level. If you are a current VBA employee outside of the commuting area seeking reassignment or change to lower grade via this vacancy announcement, you must currently hold the GS-14 (or higher) and the promotion potential of your current position must be at least GS-14. The grade may have been in any occupation, but must have been held in the Federal service. An SF-50 that shows your time-in-grade eligibility must be submitted with your application materials. These requirements also apply to former Federal employees applying for reinstatement and those applying for a Veterans Employment Opportunities Act of 1998 (VEOA) appointment. MINIMUM QUALIFICATION REQUIREMENT: You may qualify based on your experience as described below: GS-14 Grade Level: Specialized Experience: Applicants must have one (1) year of specialized experience equivalent to at least the next lower grade level (GS-13) in the normal line of progression for the occupation in the organization. Specialized experience is defined as experience demonstrating all of the following: Experience developing a broad range of communications. Experience developing social media posts, web pages, press releases, newsletters, creating graphic design products. Experience providing recommendations and techniques to improve content delivered through digital communication. Volunteer Experience: Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religions; spiritual; community; student; social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience. Full vs. Part-Time Employment: Full-time employment is considered to be at least 35 hours per week. Part-time experience will be credited on a pro-rated basis; when including part-time employment in your resume you must specify the average hours worked per week. Physical Requirements: The work is primarily sedentary, although some slight physical effort may be required. For more information on these qualification standards, please visit the United States Office of Personnel Management's website at http://://www.opm.gov/policy-data-oversight/classification-qualifications/general-schedule-qualification-standards/. Education There is no educational substitution for the GS-14 level. Additional Information Under the Fair Chance to Compete Act, the Department of Veterans Affairs prohibits requesting an applicant's criminal history prior to accepting a tentative job offer (TJO). Please visit the Human Resources and Administration/Operations, Security, and Preparedness (HRA/OSP), va.gov/EMPLOYEE/docs/The-Fair-Chance-to-Compete-Act.pdf for more information. The Interagency Career Transition Assistance Plan (ICTAP) and Career Transition Assistance Plan (CTAP) provide eligible displaced Federal/VA competitive service employees with selection priority over other candidates for competitive service vacancies. To be qualified you must submit appropriate documentation (a copy of the agency notice, your most recent performance rating, and your most recent SF-50 noting current position, grade level, and duty location) and be found well-qualified (have a final rating of 85 or more) for this vacancy. Click here for more information about ICTAP and CTAP eligibility. Placement Policy: The posting of this announcement does not obligate management to fill a vacancy or vacancies by promotion. The position may be filled by reassignment, change to lower grade, transfer, appointment, or reinstatement. It is the policy of the VA to not deny employment to those that have faced financial hardships or periods of unemployment. This job opportunity announcement may be used to fill additional vacancies. Veterans and Transitioning Service Members: Please visit the VA for Vets site for career-search tools for Veterans seeking employment at VA, career development services for our existing Veterans, and coaching and reintegration support for military service members. For more information on the "Who may apply" eligibility requirements, please refer to the OHRM Status Candidates and Other Candidate Definitions document.