Marketing Analyst

Robert Half • Orange, CA • 5h ago

Description We are looking for a Marketing Analyst to support access-focused analytics initiatives for a healthcare organization in Orange, California. This Long-term Contract position will partner with operational teams to evaluate appointment availability, interpret performance trends, and help improve scheduling effectiveness through data-driven recommendations. The ideal candidate brings strong experience in marketing and access analytics, along with the ability to translate complex findings into practical actions that support outpatient operations.

Responsibilities:

Analyze appointment availability data and identify patterns, gaps, and opportunities to improve access across outpatient services.

Work closely with clinic operations and provider scheduling teams to develop insights that support more effective calendar utilization and patient access.

Review performance metrics and create reports that help stakeholders understand trends related to scheduling, demand, and operational efficiency.

Apply analytical tools and marketing measurement platforms to assess outcomes, support decision-making, and track key performance indicators.

Recommend workflow adjustments based on data findings to strengthen appointment availability and improve the overall access experience.

Maintain and interpret data from analytics and CRM-related systems to support reporting accuracy and actionable business insight.

Collaborate with cross-functional partners to align analysis with organizational goals and communicate findings in a clear, practical format. Requirements - Experience in marketing analytics with the ability to turn data into clear recommendations and measurable outcomes.

Proficiency with Google Analytics and Adobe Analytics for reporting, trend evaluation, and performance measurement.

Working knowledge of Google AdWords and CRM marketing tools in support of campaign and audience analysis.

Strong background in data analysis, including interpreting large datasets and presenting findings to business partners.

Familiarity with access management concepts, especially as they relate to appointment availability and scheduling performance.

Ability to collaborate effectively with operational stakeholders in a healthcare, hospital, or social assistance environment.

Strong communication skills with the ability to explain analytical insights to both technical and non-technical audiences. Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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