Senior Vice President, Development and Marketing

SERV Behavioral Health System • Hamilton, NJ • 2h ago

Reporting to the President/CEO, the Senior Vice President of Development and Marketing is a dynamic, results-oriented leader who plays a creative and strategic role in driving fundraising, marketing and public relations initiatives. The SVP is responsible for growing revenue, increasing community awareness, strengthening relationships and elevating the mission through creative and strategic storytelling.

RESPONSIBILITIES:

Develops and implements a strategic fundraising plan to meet development and programmatic goals, maximizes new opportunities, and significantly grows funding base for long-term sustainability

Solicits major gifts from individuals and foundations; actively cultivates relationships with potential donors

Responsible for research, development, and execution of all funding proposals;

Researches and identifies local, state, federal, corporate and private foundation grant opportunities aligned with the organizational mission; secures significant grant funding on an annual basis

Creates engaging digital content for the website, social media, and email platforms, including weekly newsletters, quarterly and annual reports, brochures and strategic plans

Manages all social media accounts including content planning, posting, monitoring, and community interaction

Produces varied multimedia content including photographs, videos, testimonials, graphics, and other digital assets to promote engagement and brand awareness

Develops internal and external email communications for events, programs, and fundraising initiatives.

Represents the organization before community groups, including City Councils, Chambers of Commerce, and Service Organizations; communicates the mission and vision to external stakeholders

Spearheads the Family Executive Council seeking program input from client family members

Oversees planning and hosting of events including fundraising galas, employee picnics, holiday events and retreats

Assists with recruiting and onboarding new Board members

Oversees external partners including crisis communications and public relations firms, grant writers, advertising agencies, photographers, printers and digital media experts

Promotes the organization-wide brand and promotes visibility in the general public and the communities served

Other duties as assigned or as needed to meet departmental or organizational goals

QUALIFICATIONS & SKILLS:

Creativity, innovation and the ability to translate ideas into action plans and results

Outstanding writing, editing, verbal, public speaking and presentation skills

Ability to prepare compelling grant proposals

Ability to gain trust and influence stakeholders

Ability to motivate and inspire team members

Ability to work a flexible schedule including evenings and weekends

Computer skills including Microsoft Office, donor management software, presentation software and graphic design software

Reliable transportation and the ability to conduct extensive regional travel

REQUIRED LICENSES OR EXPERIENCE:

Bachelor's degree in English, Communications, Marketing, Business, Fine Arts or related field

10 years of experience managing development and/or marketing programs

Experience writing and editing newsletters, press releases, annual reports, and marketing literature

Supervisory experience including building, leading and mentoring a team

Direct fundraising experience (e.g., events, major gifts, revenue-generating campaigns, sponsorship, relationship building, etc.) with a demonstrated track record of fundraising success

Experience in marketing and communications for nonprofit, corporate, and/or agency organizations strongly preferred

SUPERVISES:

Director of Individual and Corporate Giving

Development and Marketing Coordinator

SALARY:

$125,000.00 per year

Auto allowance

Opportunity for performance bonus

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