Marketing Consultant

Aston Carter • Baltimore, MD • 1h ago

Job Title: Marketing ConsultantJob Description

We are seeking a Marketing Consultant to lead a comprehensive marketing and brand assessment for our civil engineering firm. The role involves conducting interviews, audits, and evaluations to understand and enhance our company's branding and messaging. You will also be responsible for developing a tailored marketing strategy aligned with our business goals and target audience.

Responsibilities

Interview leadership and staff to understand company culture and employee experience.

Conduct a comprehensive audit of the company's current website, branding, marketing materials, and job postings.

Evaluate messaging, positioning, and overall brand consistency.

Identify gaps, opportunities, and areas for improvement.

Define the employee value proposition and identify key messages for prospective employees.

Develop storytelling themes around project impact, community engagement, mentorship, professional growth, and workplace culture.

Recommend ways to communicate what makes the company unique.

Develop a tailored marketing strategy aligned with the firm's business goals and target audience.

Define value proposition and key differentiators within the engineering/technical services market.

Recommend marketing channels and tactics including digital, content, and networking.

Develop a list of priority actions for the next 12-24 months.

Provide budget, staffing, and resource recommendations.

Assist with implementing recommended changes and collaborate with web developers, designers, or internal stakeholders.

Provide guidance on ongoing marketing efforts and content strategy.

Essential Skills

5+ years of marketing consulting experience.

Experience in digital marketing, marketing communications, and marketing strategy.

Proficiency in branding, Indesign, Powerpoint, and advertising.

Must have built a marketing strategy from the ground up.

Additional Skills & Qualifications

Experience partnering with engineering firms is a plus.

Skills in social media and project management.

Work Environment

The role requires the consultant to be local for occasional office visits, though the majority of the work will be remote. The position involves approximately 20 hours of work per week.

Job Type & Location

This is a Contract position based out of Baltimore, MD.

Pay and Benefits

The pay range for this position is $55.00 - $60.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: - Medical, dental & vision - Critical Illness, Accident, and Hospital - 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available - Life Insurance (Voluntary Life & AD&D for the employee and dependents) - Short and long-term disability - Health Spending Account (HSA) - Transportation benefits - Employee Assistance Program - Time Off/Leave (PTO, Vacation or Sick Leave)

Workplace Type

This is a fully remote position.

Application Deadline

This position is anticipated to close on Jun 24, 2026.

About Aston Carter

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing® double diamond winner for both client and talent service.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email astoncarteraccommodation@astoncarter.com (%20astoncarteraccommodation@astoncarter.com) for other accommodation options.

San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, for all positions located in the city and county of San Francisco, we will consider for employment qualified applicants with arrest and conviction records.

Massachusetts Lie Detector: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.

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