Job Summary
The Service Line Specialist role focuses on driving value led sales and service outcomes across sales service and marketing domains using deep industry expertise to shape scalable hybrid delivery solutions that align with client priorities improve customer experience and support the company purpose of enabling sustainable growth for clients and communities.
Responsibilities
Drive complex sales service and marketing domain conversations with client stakeholders to understand their business models challenges and strategic priorities translating these into actionable digital and process transformation opportunities that deliver measurable business outcomes for the organization and its clients.
Shape end to end solution proposals for sales service and marketing processes by collaborating with internal delivery teams architects and product experts ensuring that proposed solutions are feasible cost effective and aligned with enterprise standards as well as client expectations.
Develop detailed value propositions and business case narratives that clearly quantify revenue growth customer satisfaction and operational efficiency benefits enabling clients to make informed decisions and building long term trusted relationships across the sales serve and marketing lifecycle.
Coordinate hybrid working model engagements by planning onsite and remote collaboration routines with client and internal teams using virtual tools and structured ceremonies to maintain transparency accountability and timely decision making without requiring travel.
Provide domain guidance on customer journeys across sales service and marketing touchpoints mapping pain points and opportunities and recommending process redesigns automation options and data insights that enhance customer experience retention and cross sell potential.
Review ongoing service performance metrics and dashboards with clients and internal partners identifying variances diagnosing root causes and driving corrective actions that protect service quality contractual commitments and business value delivery.
Prepare detailed responses to requests for proposals and solution briefs by articulating domain capabilities reference use cases operating models and risk mitigation plans thereby increasing the competitiveness and win probability of strategic deals in the sales and service pipeline.
Engage with product marketing and solution teams to continuously refine the service line offerings in sales serve and marketing domains incorporating industry trends regulatory changes and client feedback to keep the portfolio relevant and differentiated in the market.
Guide implementation teams during discovery and design phases by clarifying domain requirements prioritizing features and validating process flows ensuring that the delivered solutions remain consistent with the original client vision and proposal commitments.
Support internal knowledge sharing by documenting case studies domain playbooks and reusable assets on sales service and marketing transformations contributing to capability development and enabling colleagues to replicate successful patterns across accounts.
Collaborate with account managers and finance partners to track contract economics revenue forecasts and margin performance for the assigned service line engagements ensuring that deals remain financially healthy while still delivering tangible value to clients.
Participate in client workshops and hybrid design sessions as a domain expert using structured facilitation techniques whiteboarding and scenario exploration to co create future state processes that balance innovation feasibility and risk considerations.
Champion ethical and inclusive business practices within client engagements by promoting responsible use of data fair treatment of end customers and transparent communication reinforcing the company commitment to societal impact and long term sustainable partnerships.
Qualifications
Combine fourteen to eighteen years of progressive experience in sales service or marketing domains with a strong track record of driving transformation initiatives that have delivered measurable improvements in revenue growth customer experience and operational efficiency for enterprises.
Demonstrate advanced understanding of end to end sales serve and marketing processes including lead management funnel conversion case management customer care and campaign execution and apply this knowledge to design practical and high impact solutions for clients.
Exhibit hands on expertise in at least one major customer relationship or marketing technology platform while being comfortable working with adjacent systems such as analytics automation and integration tools that support the broader customer engagement ecosystem.
Show proficiency in preparing structured proposals business cases and presentations oriented toward senior client stakeholders synthesizing complex domain and technical information into clear concise and persuasive narratives that support strategic decision making.
Apply strong analytical and problem solving skills to interpret performance data identify patterns construct hypotheses and recommend targeted interventions that improve sales effectiveness service quality and marketing return on investment.
Display excellent communication and collaboration abilities suited for a hybrid work model including facilitation of virtual workshops documentation of decisions and coordination across distributed teams without relying on frequent travel or in person meetings.
Demonstrate familiarity with contemporary industry trends such as customer centric design omnichannel engagement personalization at scale and outcome based contracting and use this awareness to advise clients on future ready strategies in the sales service and marketing space.
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Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
