Product Marketing Manager

Bluepeak • Denver, CO • 6h ago

Description

"We Push the Boundaries of Possibilities for our Communities."

Bluepeak is seeking a strategic and market-driven Product Marketing Manager (PMM) to own the end-to-end product marketing lifecycle across our product portfolio, from product definition and positioning through launch, adoption, and ongoing optimization. In this highly cross-functional role, you will serve as the market-facing owner of Bluepeak's products, ensuring they are clearly positioned, competitively differentiated, launch-ready, and consistently activated across markets and channels. Sitting within the Revenue & Go-to-Market team, the PMM plays a critical role in translating product value into compelling, customer-centric narratives that drive go-to-market success.

The ideal candidate brings a strong foundation in product marketing, a sharp understanding of customer and competitive dynamics, and the ability to influence without direct authority. You will be the central point of coordination across Product, Brand, GTM Marketing, Ecommerce, Sales, Installers, and strategic partners to ensure go-to-market readiness and clarity at every stage. This is a high-impact opportunity to shape how Bluepeak's products are brought to market, focused on positioning, activation, and adoption, while enabling teams with the tools and insights needed to drive growth.

What You Will Do:

Own the end-to-end product marketing lifecycle, from discovery and positioning through launch, adoption, and optimization

Partner with Product, Sales, and Marketing teams to shape market-facing narratives and ensure go-to-market readiness

Define and maintain product positioning, value propositions, and persona-based messaging across channels, continuously refining based on customer insights, competitive trends, and field feedback to ensure consistency across Brand, Campaigns, Digital, and Sales

Monitor market trends, customer behaviors, and competitive moves to inform positioning, messaging, and sales guidance

Develop sales-ready talk tracks and narratives to support adoption, upsell, and partner engagement

Create sales and installer enablement content and objection-handling resources

Lead product packaging initiatives to enhance customer value, market alignment, and brand differentiation.

Present data-driven insights to senior leadership, influencing strategic business decisions and product direction.

Manage strategic vendor and partner relationships, leading co-marketing initiatives and guiding co-op fund usage to ensure alignment with product strategy, brand, and launch priorities.

Salary Range: $106,000 - $139,000

Required Qualifications:

Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

5+ years of experience in Product Marketing, Product Management, or related roles

Proven track record owning product launches and go-to-market strategy

Experience with partner or affiliate marketing, co-marketing initiatives, and MDF programs

Proven experience owning product launches and go-to-market strategy

Strong understanding of go-to-market strategy, product positioning, messaging frameworks, and consumer behavior

Highly analytical, leveraging data to inform decisions, optimize performance, and drive ROI

Exceptional verbal, written, and presentation skills, able to convey complex strategies to diverse stakeholders

Excellent collaboration and influencing skills across cross-functional teams

Highly organized, detail-oriented, and able to manage cross-functional complexity

Deep understanding of consumer behavior, market trends, and competitive landscapes, particularly in the telecommunications space.

Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook, Teams).

Background in telecommunications, broadband, SaaS, or technology-enabled services (preferred but not required).

Candidates must successfully pass a background check and drug screening prior to employment.

Why Work at Bluepeak?

Competitive Compensation + Annual Bonus Eligibility

Comprehensive Benefits Package, Including Medical, Dental, Vision, Life, and 401(k)

Generous Vacation and Paid Sick Time + Paid Holidays and Personal Days

Professional Development With an Emphasis on Internal Promotion

Employee Discounts on Bluepeak Services, Including Internet

Progressive and inclusive work culture in which our team has the flexibility, support, and resources to be successful in their careers!

About Us

We believe that the size of the city shouldn't determine the quality of the technology. That's why we are building for you: Faster, more reliable, and without the things that get in the way of great service-like red tape, hidden fees, and slow response times. And with up to 5 gigabits of speed for residential customers and 10 gigabits for businesses, we are whole new ballgame- from internet to TV, to connecting every device in your home, to powering your business, we're not only providing the best fiber connections in your community, but we're also meeting the growing needs for how you live.

Bluepeak provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any @type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

Similar Jobs

Oracle Cloud Supply Chain Senior Manager

Deloitte • Denver, CO • 4h ago

Management & Administrative

Today's chief financial officers (CFOs) and financial executives are being asked to improve business performance and shareholder value, along with operational effectiveness and efficiency. Deloitte Oracle Cloud Supply Ch...

4h ago

Go to Apply

Administrative Assistant

TEKsystems • Centennial, CO • 4h ago

Management & Administrative

Description Monday-Friday 7am-3:30pm MST Provides administrative support to a department or individual. Duties may include word processing, filing, faxing, answering phones, receiving and directing visitors, scheduling,...

4h ago

Go to Apply

Administrative Assistant, Renewable Development

INVENERGY LLC • Denver, CO • 4h ago

Management & Administrative

Invenergy is North America's largest privately held developer, owner, and operator of power infrastructure. With 25 years of trusted execution, we deliver reliable, affordable energy through a diverse portfolio that incl...

4h ago

Go to Apply

Account Executive - Managed Services Sales

Red River • Denver, CO • 6h ago

Management & Administrative

At Red River Managed Services, we provide a welcoming and positive workplace where everyone feels valued and able to do their best work, fostering a one-team mentality. Our employees work together to foster wise decision...

6h ago

Go to Apply

Account Executive - Managed Services Sales

Red River • Denver, CO • 6h ago

Management & Administrative

6h ago

Go to Apply

Account Executive - Managed Services Sales

Red River • Denver, CO • 6h ago

Management & Administrative

6h ago

Go to Apply

Manager, Marketing Operations

Charles Schwab • Lone Tree, CO • 6h ago

Management & Administrative

Your opportunity At Schwab, you're empowered to make an impact on your career. Here, innovative thinking meets disciplined execution as we challenge the status quo and help transform the financial services industry. The...

6h ago

Go to Apply

Account Executive - Managed Services Sales

Red River • Denver, CO • 6h ago

Management & Administrative

6h ago

Go to Apply

Sr. Director, Enterprise & Operational Risk Management

EverBank • Denver, CO • 10h ago

Management & Administrative

Enterprise & Operational Risk Mgmt Director Sr The Enterprise and Operational Risk Management (ERM/ORM) Director Sr serves as a strategic leader within the risk management function, responsible for designing, evolvin...

10h ago

Go to Apply

Program Manager II - Strategic Operations

EchoStar • Englewood, CO • 10h ago

Management & Administrative

Company Summary EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and prod...

10h ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)