Job Title: Marketing Manager 2 - Market Research Manager
Job Type: Full time, Hourly
Master's degree in Business Administration, Marketing, Product Management, Sales, or relevant field Required
5+ years of experience in related field required
Capable of running own research using DIY tools
Location
700 Sylvan AVE Englewood Cliffs, NJ, US
Benefits
Medical Insurance (Health, Dental & Vision)
Paid Time Off
401K
H1B/Green Card Sponsorship for qualified employee
Hands-on experience at global industry leader Samsung
Opportunities for career advancement
Compensation
$50-54/hr
Top Skills
Market Research
Analytical
Communication
Overview
Partners with relevant business teams to provide an understanding of Consumers usage and behaviors across their Consumer Experience Journey for assigned business.
Work in partnership with the Cross Category Senior Director in managing research projects related to Corporate Marketing priorities.
He/she gathers and analyzes consumer data and supports cross functional teams with their strategies and tactics. Develop trends reports on Corporate Marketing key initiatives.
Analyze CRM dashboards to improve the quality of SEA CRM programs
Generate weekly Social Listening reports for Samsung and Competitors
Responsibilities
Leverage Secondary/Syndicated research and Conduct Primary research to actionable insights.
Independently manage most research, with support and guidance from manager on more complex studies:
Secondary: Gather and analyze secondary data sources to address business issues
Primary: conduct research to understand and predict consumer behavior, e.g.,
Qualitative: focus groups, in-home ethnographies, 1-1 interviews, etc.
Quantitative: brand health research. concept tests, usage & attitude studies, post purchase, etc.
Manage full scope of Research Projects including:
Deeply understand business issues and specific questions to address them. Develop comprehensive research brief, that includes detailed learning areas and action standards, with stakeholder buy-in
Determine and recommend best research methodology to address business questions
Identify best vendor through appropriate RfP process (multi-vendor proposal review)
Help negotiate best price with vendor(s), and manage internal finance process approvals
Manage research vendor from research design (including sample, questionnaire, discussion guide), field work, analysis, reporting and presentation delivery; ensuring data accuracy throughout study
Analyze and interpret data in Excel and create crisp, insightful PowerPoint charts
Deliver strong learning, in story-like presentation format that addresses all research objectives and includes actionable recommendations within needed timelines.
Qualifications/ Skills
Strong Business Acumen to appropriately probe and fully understand business issues to tackle and provide meaningful, impactful recommendations
Ability to confidently engage different levels and multi-functional stakeholders (up to VP level)
Research and Analytical Capabilities
Comprehensive, up to date research and analytical techniques and methodologies (notably Primary research, quantitative and qualitative). Syndicated research (e.g., Nielsen, NPD) experience a plus
Superior Consumer focused Insights and research experience; e-comm experience is a plus
Ability to effectively manage projects under very little supervision to achieve team goals and complete work assignments within established time frames
Vendor / Team Management
Evaluate via RFP best vendor for each project. Manage vendor to ensure clear goals, research capabilities and learning delivery within timeline and budget for high ROI.
Communication & Technical skills
Excellent interpersonal communication, engagement and influencing skills
Strong verbal and written communication skills to effectively convey learning and actions to take
Strong proficiency in development of PowerPoint charts and full decks. Strong Excel skills to review, calculate and analyze data. Proficiency in Tableau visualization a plus.
Personal Attitude, Collaborations
High confidence, proactivity and positive "go-getter" attitude
Strong bias for action, sense of urgency and results orientation
Ability to work calmly and productively in high time pressure situations
Ability to cultivate strong collaborative working relationships and contacts within CMI work group, across other company functions and with external organizations
Minimum Requirements
Bachelor's degree in business administration, marketing, product management, sales, or related field.
5-8 years experience in market research, marketing, trade marketing, product management, sales or related field - analyzing consumer data and providing insights that drive business, including research methods and statistics. Mix of Client and/or agency side experience.
Electronics / Mobile Industry research experience very strongly preferred; otherwise must have consumer packaged goods (CPG) research experience.
Master's degree in business administration, marketing, product management, sales, or related field preferred
Capable of running own research using DIY tools.
5+ years experience in market research, marketing, trade marketing, product mgmt. or related field w/ solid market research experience (from Client and/or agency side)
5+ years experience analyzing consumer data and providing insights that drive business, including research methods and statistics. Mix of Client and/or agency side experience
Must be able to synthesize secondary research and provide perspectives; ability to leverage Secondary/Syndicated research and Conduct Primary research to actionable insights to address business issues
Very well versed & eager to learn - able to produce excellent research results & analyses
Electronics / Mobile Industry research experience STRONGLY PREFERRED. Otherwise must have consumer packaged goods (CPG) research experience.
Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!
Our vision is 'We Want to See You Grow' to become the industry leader for both employee and company.
For more information about JND, please visit www.jndsolutions.com (http://www.jndsolutions.com/)
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