Growth Marketing Manager

TEKsystems • Los Angeles, CA • 2h ago

Key Responsibilities

Support and execute ASO initiatives to improve keyword rankings, discovery, and conversion rates across app stores.

Utilize app intelligence tools to guide keyword strategy, metadata improvements, and creative optimization.

Monitor and report on app performance metrics, including rankings, installation rates, conversion rates, and promotional tool effectiveness.

Stay current with the latest trends, updates, and best practices in the Apple App Store and Google Play Store ecosystems.

Execute A/B tests on app store creative elements-including screenshots, promo videos, descriptions, icons, and messaging-and deliver performance insights.

Lead the creative development process for app store assets, partnering closely with design and digital production teams.

Support strategic planning and execution of app updates, coordinating with Product, Engineering, Marketing, and other partners to ensure smooth launches.

Develop positive, productive relationships across teams while facilitating strong communication and project alignment.

Qualifications

5+ years in digital marketing, mobile product marketing, account management, or analytics with a focus on ASO or mobile app growth.

Bachelor's degree in Marketing, Business, Statistics, or an equivalent combination of experience and training.

Proficiency with tools such as Sensor Tower, Google Analytics, App Store Connect, and Google Play Console.

Experience pulling reports and programming assets across mobile and living-room platforms (e.g., Apple App Store Connect, Roku, LG, Samsung TV, Fire TV, Google Play Console, etc.).

Strong analytical mindset with the ability to identify patterns, interpret trends, and communicate insights clearly.

Excellent verbal, written, and presentation skills.

Highly organized with strong project management capabilities and the ability to manage multiple priorities simultaneously.

A general understanding of digital creative workflows, asset development, and briefing processes.

Job Type & Location

This is a Contract position based out of Los Angeles, CA.

Pay and Benefits

The pay range for this position is $40.00 - $60.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: - Medical, dental & vision - Critical Illness, Accident, and Hospital - 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available - Life Insurance (Voluntary Life & AD&D for the employee and dependents) - Short and long-term disability - Health Spending Account (HSA) - Transportation benefits - Employee Assistance Program - Time Off/Leave (PTO, Vacation or Sick Leave)

Workplace Type

This is a fully remote position.

Application Deadline

This position is anticipated to close on Apr 6, 2026.

h4>About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

About TEKsystems and TEKsystems Global Services

We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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