Integrated Marketing Manager

Leslies PoolMart • Phoenix, AZ • 7h ago

Description

DIVE IN TO A NEW CAREER WITH LESLIE'S:

Founded in 1963, Leslie's is the largest and most trusted direct-to-consumer brand in the U.S. pool and spa care industry. We serve the aftermarket needs of residential and professional consumers with an extensive and largely exclusive assortment of essential pool and spa care products. We operate an integrated ecosystem of 900+ retail locations, backyard service and repair, a robust digital platform, and manufacturing and distribution divisions across 35+ states-enabling consumers to engage with Leslie's whenever, wherever, and however they prefer to shop. With over 60 years of providing best-in-class products and solutions to our customers, there is nothing that we value more than the development and growth of our team. We strive to create a positive and fun atmosphere where our Team Members feel valued and are enthusiastic about the contributions they make to the success of Leslie's.

This position is not open to agency submissions.

This position is based at our corporate office in Phoenix, AZ, and follows a hybrid work schedule. Remote work is not available for this role. Candidates must reside within commuting distance, as relocation assistance is not provided. Additionally, applicants must be authorized to work in the United States without the need for current or future employer-sponsored visa support.

Job Overview:

The Integrated Marketing Manager is a strategic and hands-on leader responsible for planning, executing, and optimizing integrated marketing campaigns that drive customer engagement, acquisition, and revenue growth. This role combines creativity, operational excellence, and analytical insight to ensure cohesive marketing efforts across digital, social, traditional, and in-store channels. The ideal candidate thrives in a fast-paced, collaborative environment and has a proven track record of delivering measurable marketing results.

Responsibilities:

Lead the planning, execution, and measurement of omnichannel marketing campaigns that support brand growth, customer acquisition, retention, and win-back initiatives.

Oversee cross-functional teams and agency partners to ensure alignment and execution excellence across all marketing channels.

Develop integrated marketing strategies based on consumer insights, business objectives, and competitive analysis.

Manage marketing budgets, ensuring campaigns are delivered on time, on budget, and with measurable impact.

Act as the primary owner of campaign operations, including creative review, signage and kit management, social activations, direct mail, and other marketing programs.

Serve as a mentor and leader for marketing specialists and project managers, providing guidance on best practices, processes, and execution standards.

Analyze campaign performance and make data-driven recommendations to optimize future programs.

Champion process improvements, including project management systems (e.g., Monday.com), workflows, and cross-functional collaboration.

Support store-level marketing initiatives, grand openings, and relocations, ensuring a consistent brand experience.

Qualifications:

BA/BS degree in Marketing, Communications, Business, or related field (or equivalent experience).

5+ years of marketing experience, with a focus on integrated, B2C, or omnichannel campaigns.

Strong understanding of both traditional and digital marketing channels (social, SEO, display, video, email, direct mail).

Financial acumen, including budget management and basic accounting/approval tasks.

Exceptional project management and organizational skills, with the ability to lead multiple initiatives simultaneously.

Excellent communication, collaboration, and leadership skills.

Experience with marketing analytics, campaign measurement, and optimization.

Passion for marketing integration, creativity, and delivering results in a fast-paced, resourceful environment.

Proficiency in Microsoft Office; experience with project management software (e.g., Monday.com) is a plus.

?Leslie's provides a robust benefits package, including:

Comprehensive medical, pharmacy, dental, & vision plan options.

Health savings account (with enrollment in the high deductible health plan option).

Health & dependent care flexible spending accounts.

Company-paid basic life and AD&D insurance.

Voluntary supplemental life insurance.

Company-paid short-term disability and voluntary long-term disability insurance.

Pre-tax and Roth 401(k) with company match.

Paid vacation, sick, and bereavement leave.

Paid holidays, including a floating personal day.

Employee assistance and wellness programs.

Earned Wage access is?available, allowing early access to a portion of your earned wages before payday.

Product discounts at Leslie's Retail stores.

Leslie's recognizes a critical component to our continued success is our people.? Leslie's is proud to have a culture of inclusion that seeks to celebrate and embrace the different backgrounds and perspectives that help drive our success and support team members in developing and growing with us. We aim to create a workplace where all team members feel welcomed and valued and inspire each other every day.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

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