Job Description:
Role Summary/Purpose:
The AVP, Client Marketing - Pet Insurance and Investments will collaborate on and execute marketing initiatives to help us grow CareCredit and other pet offerings through our relationship with Independence Pet Holdings (IPH). This position will report to the VP, Client Marketing - Pet Insurance and Investments and work closely with cross-functional teams to execute B2B and B2B2C marketing strategies that drive consumer acquisition and usage of the CareCredit credit card and IPH's suite of pet offerings. A key focus will be supporting creative joint marketing opportunities that incorporate financing, pet insurance, and other products.
Our Way of Working
We're proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.
Essential Responsibilities:
Partner with VP, Client Marketing- Pet Insurance and Investments and larger Vet marketing team to create campaigns that drive pet insurance sales through Synchrony partnerships and investments.
Collaborate on campaigns to drive CareCredit sales within IPH ecosystem of insurance brands and pet solutions.
Work closely with the CareCredit Pet/Vet leadership team to execute strategies for comprehensive campaigns highlighting CareCredit and IPH value propositions.
Work closely with Sales and cross functional teams to support integrated marketing strategies that drive engagement and collaboration from retailers to meet company goals.
Support ACE team/ cross-functional engagement to integrate IPH products into Synchrony cross-sell initiatives.
Work closely with analytics and finance to identify opportunity based on growth trends, penetration and financial performance. Utilize key metrics to to identify intelligence gaps and opportunities for expansion in the Pet Insurance Business.
Partner with Pet's Best marketing team to support integration of pet insurance marketing into the Veterinary channel.
Support marketing strategies to influence large network of providers and retailers to drive growth of pet insurance and other IPH products.
Make recommendations and execute on B2B2C offers, pricing and promotions.
Work closely with analytics and finance to track campaign analytics
Manage creative agency to produce and execute campaigns
Perform other duties or special projects and/or business-wide initiatives as needed
Qualifications/Requirements:
Bachelor's Degree or, in lieu of a degree, a high school equivalent plus 2+ years of equivalent work experience in the credit card industry
Minimum of 2 years Marketing experience with the ability to handle multiple initiatives at once
Ability and flexibility to travel for business as required ?/Ability to travel up to 30%
Desired Characteristics:
Strong analytics background needed to measure performance
Cross-functional experience with a track record of leading in a matrix environment and influencing key decision makers
Collaborative team player with ability to influence across all levels of internal and external organizations
Excellent relationship management, communication, and presentation skills across all levels of an organization
Experience working with client relationships or large partners
Background in Pet or Pet Insurance industry is preferred but not required
Grade/Level: 10
The salary range for this position is 75,000.00 - 130,000.00 USD Annual and is eligible for an annual bonus based on individual and company performance.
Actual compensation offered within the posted salary range will be based upon work experience, skill level or knowledge.
Salaries are adjusted according to market in CA, NY Metro and Seattle.
Eligibility Requirements:
You must be 18 years or older
You must have a high school diploma or equivalent
You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months' time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months' time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don't meet the time in position or performance expectations).
Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Our Commitment:
When you join us, you'll be part of an inclusive culture where your individual skills, experience, and voice are not only heard - but valued. Together, we're building a future where we can all belong, connect, and turn ideals into action. More than 50% of our workforce is engaged in our Employee Resource Groups (ERGs), where community and passion intersect to offer a safe space to learn and grow.
This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status. We're proud to have an award-winning culture for all.
Reasonable Accommodation Notice:
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1-866-301-5627. Representatives are available from 8am - 5pm Monday to Friday, Central Standard Time
Job Family Group:
Marketing
