Marketing Analyst

ManpowerGroup • Atlanta, GA • 2h ago

Our client, a dynamic organization in the marketing and analytics industry, is seeking a dedicated Marketing Analyst to join their team. As a Marketing Analyst, you will be an integral part of the Marketing department supporting cross-functional teams including Sales and Product. The ideal candidate will demonstrate analytical thinking, strong communication skills, and a passion for data-driven decision-making, which will align successfully within the organization.

Job Title: Marketing Analyst

Location: Atlanta, GA (Buckhead)

Pay Range: $45.00/hourly-$55.00/hourly

Shift: 8:00 - 5:00PM

What's the Job?

Collect, analyze, and interpret marketing data from multiple sources such as CRM systems, marketing automation platforms, and web analytics tools.

Measure and report on campaign performance across various channels including digital, email, social media, paid media, and events.

Develop dashboards, reports, and presentations that clearly communicate insights, trends, and strategic recommendations to stakeholders.

Perform customer segmentation, cohort analysis, and funnel analysis to optimize targeting and improve conversion rates.

Analyze marketing ROI, attribution models, and cost-per-acquisition to support budget planning and investment decisions.

What's Needed?

Bachelor's degree in Marketing, Business, Statistics, Economics, Data Analytics, or a related field.

2-5+ years of experience in marketing analytics, business analytics, or a related analytical role.

Proficiency in data analysis and visualization tools such as Excel, SQL, Tableau, Power BI, or Looker.

Experience with marketing analytics platforms like Google Analytics or Adobe Analytics.

Strong communication skills with the ability to present insights effectively to both technical and non-technical audiences.

What's in it for me?

Opportunities for professional growth and development within a forward-thinking organization.

A collaborative and inclusive work environment that values diversity and innovation.

Engagement in meaningful projects that impact business growth and strategy.

Supportive team culture that encourages continuous learning and improvement.

Work in a vibrant city with access to numerous cultural and recreational activities.

Upon completion of waiting period associates are eligible for:

Medical and Prescription Drug Plans

Dental Plan

Supplemental Life Insurance

Short Term Disability Insurance

401(k)

If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells.

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands - Manpower, Experis, Talent Solutions, and Jefferson Wells - creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent.

ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.

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