Product Specialist/Overlay Sales Acct Manager 5

Adobe Inc. • New York, NY • 5h ago

Our Company Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! JOBLEVELP50 EMPLOYEE ROLEIndividual Contributor The Opportunity:Adobe Advertising is a dedicated team inside Adobe that leads all aspects of ad products that lets marketing teams quickly plan, create, manage, activate and measure paid media execution. We are currently seeking team members to be on the forefront of AI and data driven execution for advertising.In this role you will help drive the Adobe business by: 1.Selling Advertising Solutions to Brands Direct "Mid Market".Our goal is to drive adoption of the 3 advertising solutions (DSP, DCO, and Search) which are deeply integrated into the broader Adobe marketing tools. 2.Working with Adobe Digital Experience sellers (Adobes Marketing Software Sellers) to collaborate on current sales motions to also include Adobe Advertising tools where appropriate. 3.Represent Adobe Creative Generative AI tools for brands that are interested in adopting DCO + Generative AI software to advance their creative performance in paid media.Today ~80% of the market is not doing creative optimization. As we bring the creative product to market this specialist team will work with product, product marketing, and leadership to help shape the current and strategic direction of our Creative Product Suite that will include a native integration with our Generative AI tools from Adobe Digital Experience. This role will help drive support sales success by partnering with the Adobe enterprise sales teams to gain alignment, access, and support in selling to the prospects. The team will be operating in a fast-changing environment. We plan to iterate on the product quickly in response to the needs of customers and it will be yourjobto help shape the future. To be successful you should be comfortable with this fast-paced, startup like environment where quickly evolving the business will be required. This team will have set accounts and quota responsibilities. We are seeking experienced Enterprise Sellers who have a track record of success in the media industry. Adobe strives to emerge as a leader in performance media, and with your help we can help clients be successful withnew generation of advertising optimization tools. As a Product Specialist, you will drive new bookings and help ensure value realization for our customers. What you'll Do:Drive the sales of Adobe Advertising Product Suite, include DSP, DCO, Search and GenStudio. It will likely include the features inside Adobe CDP as well.Orchestratecross-functional teams to understand market trends, identify customer needs, and competitive landscape within the generative AI and content spaceCreate the future by applying customer analytics and data-driven insights to develop comprehensive segmentation strategies for target marketsOwn the outcome by developing and implementinga plan with prioritization across accounts that serves as a success roadmap to exceed the quota.Prospect and generate pipeline across a book ofnamed accountsTrack and measure the effectiveness of go-to-market initiatives, providing regular reporting and insights to sales ecosystem What you need to succeed:Experience creating GTM strategies along with a practical understanding of the technologies

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