Senior Marketing Specialist
Kansas City, MO, US, 64106
Best People + Right Culture. These are the driving forces behind JE Dunn's success.
By hiring inspired people, giving them interesting and challenging work, enabling them with innovative tools, and letting them share in the company's rewards, we've found a sustainable way to grow in our industry for the last 100+ years.
Aptitude, JE Dunn's strategic partner for technology integration services, was born out of the growing need to meet the increasingly complex demands of modern building projects.
Our diverse teams around the country strive to enrich lives through inspired people and places every day, and we need inspired people like you to join us in our pursuit of building perfection.
Role Summary
Aptitude Intelligent Integration, a division of JE Dunn Construction, is a Master Building Systems Integrator that offers technology design and project management for smart building construction and renovation. Originally started in 2018 as 'Smart Building Solutions' to meet modern buildings' complex needs, Aptitude has grown quickly and has emerged as a leader in the smart building world. As a technology company in a fast-paced industry, yet backed by a 100-year-old construction company, our team members experience the benefits of both the challenge and excitement of innovation while also the stability of longstanfing community involvement, industry leadership, and well-respected corporate culture.
The Senior Marketing Specialist will join a small but mighty team of marketers working to take Aptitude's rapid growth and success to the next level. The individual who fills this position will proactively create marketing content, project proposals, presentations, assist in data management, plan events, programs and other activities as necessary. All activities will be performed in support of the strategy, vision, and brand aesthetic of Aptitude and JE Dunn.
The successdul candidate will enjoy working both collaboratively and independently, be proactive and comfortable making recommendations and decisions while keeping supervisor informed, be a detail-oriented, deadline-driven project coordinator, strong writer, creative, and enjoy a professional yet friendly work environment.
Career Path: Marketing Manager
Key Role Responsibilities - Core
Creates a variety of content (social posts, emails, blogs, case studies, presentations, videos, etc.) to contribute to overall brand growth.
Helps maintain and update marketing collateral resource library for fellow teammates to use in their presentations, proposals, client conversations, etc.
Assists Aptitude team members with regular requests for assistance with marketing and communication needs, branded merchandise orders, event assistance, etc.
Assists in the development of Request for Proposal (RFP) and Request for Qualification (RFQ) responses, which could include writing, producing resumes and project profiles, setting up meetings, developing graphics, proofreading, making edits and printing/packaging to ensure submission by deadline.
Develops content for presentation materials (e.g., PowerPoint or Adobe presentations, brochures, leave-behinds) for project pursuits and other purposes.
Develops other unique marketing deliverables as requested, ensuring corporate identity is maintained.
Updates marketing information within the company's Customer Relationship Management (CRM) system and other marketing data systems.
Supports planning and coordination and/or attends events such as trade shows, conferences, client events and in-house planned activities.
Captures and edits video assets as needed.
Writes and creates a variety of communications using brand guidelines, AP and company style guides, brand voice, and templates created by the internal Creative team (using Adobe Creative Cloud, PowerPoint, etc.).
Contributes digital assets to the Digital Asset Management (DAM) system.
Demonstrates commitment to the highest standards of internal client satisfaction by displaying courtesy and sensitivity and promptly responding to internal client needs.
Manages difficult or emotional internal client situations promptly and efficiently.
Recognizes and acts upon service opportunities.
Key Role Responsibilities - Additional Core
SENIOR MARKETING SPECIALIST
In addition, this position will be responsible for:
Schedules social media posts, oversees paid social campaigns, and assists with monitoring social traffic and analytics.
Contributes to website content updates via WordPress and assists with monitoring web traffic and creating analytics reports.
Partners with other departments/teammates to strategize and create unique marketing collateral, ensuring corporate identity is maintained.
Supports the national brand as a brand ambassador; follows brand governance and aligns marketing materials and pursuits with the appropriate messaging, aesthetic, tone and voice.
Works closely with teammates to create marketing responses for large, complex pursuits; including managing marketing workflow, deadlines, working with subject matter experts to collect and decipher key information, writing, and overall proposal production using provided templates and tools.
Coordinates project and company photography and helps maintain photography library.
Assists in the development of project case studies and writes blogs.
Gathers competitive information and conducts market research to effectively market the brand.
Researches the company's competitors and assists in providing analysis.
Knowledge, Skills & Abilities
Ability to perform work accurately, completely, and in a timely manner
Strong communication skills, verbal and written.
Ability to follow-up on inquiries in a timely manner
Proficiency in MS Office
Proficiency in Adobe InDesign or other Adobe Creative Cloud Software
Ability to create effective graphics
Advanced organizational skills
Ability to deliver quality through attention to detail
Ability to learn and use a variety of software, tools and systems to meet business needs
Ability to solve complex problems quickly and effectively
Ability to work collaboratively and cross-functionally to obtain information or solve problems in support of the team's goals
Ability to adapt to change
Ability to prioritize multiple projects
Demonstrated ability to be proactive and resourceful
Ability to build relationships with team members that transcend a project
Ability to work in a collaborative, fast-paced and deadline-driven environment
Ability to build relationships and collaborate within a team, internally and externally
Strong writing and proofreading skills and familiarity with AP style.
Familiarity with marketing systems such as HubSpot, WordPress, and Meltwater (Preferred)
Education
Bachelor's degree in marketing, journalism or related field (Preferred)
In lieu of the above requirements, equivalent relevant experience will be considered.
Experience
5+ years marketing, communications or public relations experience (Preferred)
Experience working in the AEC or Tech industries (Preferred)
Working Environment
Must be able to lift up to 10 pounds
Typically travel is not required
Normal office environment
Frequent activity: Sitting, Viewing Computer Screen
Occasional activity: Standing, Walking, Bending, Reaching above Shoulder
Benefits Information
The benefits package aligned to this position is Professional Non-Union. Please click the link below for more details.
Click here for benefits details. (https://www.jedunn.com/wp-content/uploads/2024/02/Colorado-Benefit-Descriptions.pdf)
This role is expected to accept applications for at least three business days and may continue to be posted until a qualified applicant is selected or the position has been cancelled.
JE Dunn Construction is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer and it is our policy to provide equal opportunity to all people without regard to race, color, religion, national origin, ancestry, marital status, veteran status, age, disability, pregnancy, genetic information, citizenship status, sex, sexual orientation, gender identity or any other legally protected category. JE Dunn Construction is a background screening, drug-free workplace.
JE Dunn provides reasonable accommodations to qualified individuals with disabilities. If you would like to request a reasonable accommodation in order to apply for a job, please submit your request to accommodations@jedunn.com
JE Dunn Construction Company does not accept unsolicited resumes from search firms or agencies. Any resume submitted to any employee of JE Dunn Construction without a prior written search agreement will be considered unsolicited and the property of JE Dunn Construction Company. Please, no phone calls or emails.
Requisition ID: 60605
Why Work at Aptitude
Being a part of the Aptitude team offers a unique combination of the excitement of contributing to the growth of an innovative start-up, yet also backed by the stability of a nearly 100-year-old leader in the construction industry. We take pride in hiring smart, capable team players who are subject matter experts in a wide variety of technology systems and who enjoy the challenge of complex, yet rewarding projects. What's more, we enjoy giving back to our communities, and we like to have fun!
About Aptitude
For more information on who we are, clickhere. (https://aptitudeii.com/)
EEO NOTICES
Know Your Rights: Workplace Discrimination is Illegal (https://www.eeoc.gov/sites/default/files/2022-10/EEOC\KnowYourRights\screen\reader\10_20.pdf)
E-Verify
We participate in the Electronic Employment Eligibility Verification Program.
E-Verify Participation (English and Spanish) (https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify\Participation\Poster_ES.pdf)
Right to Work (English)
Right to Work (Spanish) (https://www.uscis.gov/sites/default/files/USCIS/Verification/E-Verify/E-Verify\Native\Documents/IER-RightoWorkPosterES.pdf)
Nearest Major Market: Kansas City
