Senior Marketing Specialist

Insight Global • Smyrna, GA • 1d ago

Job Description

This person will be responsible for planning and executing marketing programs designed to increase sales and enrollment in a loyalty program. They will primarily support the visual merchandising strategy, monthly account summary deployment, and the operating Marketing budget. They will work with internal and external partners and marketing managers to coordinate meetings and recaps. The day-to-day includes the following:

25%- Partner with Marketing Managers to develop strategic marketing campaigns and communication objectives at the department level, including department-led events and campaign launches.

25%- Partner with cross-functional teams to ensure the marketing budget is properly allocated and tracked annually.

25%- Maintain a project tracker to manage weekly and monthly department marketing activities. Coordinate meetings and meeting agendas for identified internal business partner touch bases.

15%- Support visual merchandising strategy and monthly statement deployment.

10% - Support the broader marketing team on miscellaneous projects and tasks.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

Skills and Requirements

Bachelor's Degree

3+ years of experience as a Marketing Specialist OR Marketing Manager

Experience strategizing campaigns (email, mobile comms, social)

Experience working with agency partners to develop content

Experience working cross functionally with internal and external teams - Marketing experience within a retail company

Experience working with channel partners (CRM, Paid, In Store Signage, etc)

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