Communications and Marketing Specialist

CSI Support & Development • Warren, MI • 2h ago

Job Description

The Communications and Marketing Specialist is responsible for developing, implementing, and managing communication strategies that enhance the organization's visibility, reputation, capabilities and engagement. This includes social media postings, outreach to elected officials, applications for awards, and press releases to name a few. This role works closely with the senior management team, the finance and development team, the operations team, human resources and cross-functional teams to ensure consistent messaging across all platforms and audiences.

Essential functions

Create, edit, and distribute press releases, media statements, newsletters, and promotional materials.

Plan and coordinate CSI events including groundbreakings, ribbon cuttings, re-dedications and visits from elected officials and dignitaries.

Research and writing in support of grant applications, award nominations, and CSI's advocacy initiatives.

Develop and maintain contacts with federal, state and local elected officials, policy makers and advocacy organizations.

Producing cut-sheets for development projects.

Manage and grow the organization's social media presence, ensuring brand consistency and engagement.

Maintain relationships with media contacts and coordinate responses to media inquiries.

Support marketing campaigns, events, and community outreach initiatives with effective communication materials.

Oversee website content updates and ensure information is accurate, timely, and engaging.

Develop and distribute internal newsletters, announcements, and employee communications.

Support leadership in communicating company initiatives, policy changes, and culture-building messages.

Assist in planning and executing employee engagement and recognition programs

Ensure consistency in tone, branding, and messaging across all communication channels.

Monitor and report on communication effectiveness through metrics and feedback.

Identify opportunities to strengthen the organization's reputation through storytelling and positive media coverage.

Performs other related duties as assigned.

Other duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Requirements

Supervisory responsibilities

N/A

Work environment

Communications and Marketing Specialists generally work in an office environment.

Physical demands

This position requires sitting at a desk for extended periods of time and significant amount of time on the phone.

Must be able to push/pull/lift up to 30 pounds

Travel required

May need to travel to on occasion.

Required education and experience

Bachelor's degree in communications, Public Relations, Marketing, Journalism, or related field.

Minimum 2-4 years of experience in communications, public relations, or marketing.

Excellent written and verbal communication skills that may include public speaking and presentations.

Strong attention to detail and ability to manage multiple projects simultaneously with proven ability to meet deadlines.

Proficiency in Microsoft Office Suite, Adobe Creative Cloud, and social media management tools.

Experience with website content management systems (e.g., WordPress) preferred.

Strong interpersonal skills and ability to collaborate across departments.

Demonstrated strategic thinking and creativity.

Strong interest in public policy, affordable senior housing, and housing cooperatives.

Ability to adapt and thrive in a fast-paced, dynamic work environment.

High level of professionalism and discretion with the ability to handle confidential and sensitive information.

Strong analytical, critical-thinking, and problem-solving skills.

Highly organized with strong project management skills and attention to detail.

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