Job Description:
The Marketing Manager position works closely with other caregivers to help create and implement marketing projects and campaigns for products, services and programs offered by Intermountain Health. This leader works closely and collaboratively with other marketing and communication professionals within
Intermountain Health to help achieve local, regional and system-wide marketing objectives.
Candidate must reside in one of the following areas:
Salt Lake City, Utah
Denver, Colorado
Vegas, Nevada
Must have 10+ years in philanthropic marketing and communication work, or related experience
Previous experience working with a Foundation with proven successes
Ideal candidates will need to have proven experience in:
Translating complex programs and initiatives, and philanthropic priorities into clear, compelling, and effective communications
Writing across formats and channels
Creating compelling stories that highlight donor and patient impact, community need, and alignment to organizational strategies
Developing messaging framework for philanthropic campaigns and produce audience-specific messaging
Partnering with enterprise communication and creative teams to produce materials
Developing messaging and collateral for donor events, recognitions, and stewardship experiences
Candidate must reside in one of the following areas in order to attend meetings/events.
Salt Lake City, Utah
Denver, Colorado
Vegas, Nevada
Essential Functions
Develops marketing strategies based on target audiences, market research, and business plans, continually assessing consumer and business needs to ensure marketing plan alignment. Supports work that has a broad scope across departments and functions in support of organizational strategies and priorities.
Strategically develops and executes marketing activities (e.g., advertising, collateral development, digital marketing, content creation/assessment), ensuring high-priority strategies with significant ROI.
Guides marketing plans based on consumer insights, sound creative judgment, and market processes for assigned marketing programs, covering a broad geographical area (e.g., region and/or broad market with multiple facilities).
Works well independently and collaboratively to prioritize and drive forward multiple projects, supporting work that is highly visible both internally and/or externally, and work products are high-profile and often in support of senior leaders.
Manages complex and matrixed marketing projects throughout the project life cycle (concept through launch) to achieve objectives and measure results against business needs, supporting multiple functions and teams within those functions that have an impact at the enterprise level.
Builds relationships with stakeholders and counterparts to help achieve marketing objectives, collaborating with a broad range of stakeholders at multiple levels within the organization.
Assists in scoping and evaluating marketing projects to ensure they meet operational and strategic criteria, supporting investments in high-priority strategies that involve sizeable, tangible returns to the organization.
Skills
Marketing Communications (MarCom)
Interpersonal Communication
Integrated Marketing
Marketing Strategies
Budgeting
Organizing
Project Management
Analytical Thinking
Writing
Physical Requirements:
Required Qualifications
Advanced Experience in marketing, communications, or a related field, with a proven track record of developing and executing successful marketing strategies and activities.
Exceptional verbal and written communication skills, with the ability to craft clear, concise, and compelling messages for various audiences and platforms.
Advanced strategic and creative thinking skills, with the ability to develop and implement innovative marketing solutions based on consumer insights and market research.
Strong organizational and project management skills, with the ability to manage complex and matrixed marketing projects from concept through launch, ensuring alignment with business objectives and measuring results.
Proven ability to build and maintain relationships with stakeholders and counterparts, working well both independently and collaboratively to achieve marketing objectives.
Proficiency with communication metrics and analytics tools, with the ability to collect, interpret, and report on marketing metrics and outcomes to optimize strategies.
Demonstrated ability to work effectively under pressure, manage multiple projects simultaneously, and adapt to changing needs and demands.
Advanced leadership skills, with the ability to inspire, motivate, and guide teams, and influence cross-functional teams and stakeholders at various levels within the organization.
Preferred Qualifications
Healthcare or health insurance experience in marketing and communications
Bachelor's degree in marketing, communications, public relations, English, business or a related college major involving marketing and communications and critical thinking obtained through an accredited institution or equivalent work experience. Education is verified.
Physical Requirements
Ongoing need for the employee to see and read information, documents, monitors, identify equipment and supplies, and be able to assess customer needs.
Frequent interactions with providers, colleagues, customers, patients/clients, and visitors require the employee to verbally communicate as well as hear and understand spoken information, needs, and issues quickly and accurately.
Manual dexterity of hands and fingers to manipulate complex and delicate equipment with precision and accuracy. This includes frequent computer use for typing, accessing needed information, etc.
Location:
Key Bank Tower
Work City:
Salt Lake City
Work State:
Utah
Scheduled Weekly Hours:
40
The hourly range for this position is listed below. Actual hourly rate dependent upon experience.
$50.97 - $78.69
We care about your well-being - mind, body, and spirit - which is why we provide our caregivers a generous benefits package that covers a wide range of programs to foster a sustainable culture of wellness that encompasses living healthy, happy, secure, connected, and engaged.
Learn more about our comprehensive benefits package here (https://intermountainhealthcare.org/careers/benefits) .
Intermountain Health is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
At Intermountain Health, we use the artificial intelligence ("AI") platform, HiredScore to improve your job application experience. HiredScore helps match your skills and experiences to the best jobs for you. While HiredScore assists in reviewing applications, all final decisions are made by Intermountain personnel to ensure fairness. We protect your privacy and follow strict data protection rules. Your information is safe and used only for recruitment. Thank you for considering a career with us and experiencing our AI-enhanced recruitment process.
All positions subject to close without notice.
