2026 Intern - IBM Product Marketing

IBM • Austin, TX • 1h ago

Introduction

This role is for an internship in Summer 2026. The Internship is expected to start on Tuesday, May 26th with an end date of Friday, July 31st. Candidates must be available to start and end on these days.

At IBM, we believe technology shapes the world, and we are a catalyst for innovation and creativity. We are at the forefront of groundbreaking change - improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a worldwide digital transformation.

Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM's brand, capture the market's attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you'll be surrounded by bright minds and keen collaborators - always willing to help and be helped - as you apply passion to work that will compel our audience to choose IBM's products and services.

When you join IBM, you join a culture of openness, collaboration, and trust. You join a team of IBMers who are?helping technology support a positive global transformation. So join us and experience a place where you can co-create your learning and opportunities. A place where teamwork and unique ideas are treasured. A place where you can bring innovation to life.

Your role and responsibilities

As an IBM Product Marketing Intern, you'll work collaboratively, driving work that addresses a strategic IBM Marketing business challenge. In addition to your project work, the internship includes educational, networking, and social activities. Between project work and intern programming, you'll get to touch a variety of areas within Marketing. At the end of program, you'll have the opportunity to showcase your final outcomes to a large audience of Marketing Leaders and Practitioners across the organization. This is a highly visible intern program with leadership exposure and mentorship throughout the summer.

Our product marketers build best-in-class marketing strategies to drive product awareness, generate leads, and facilitate product adoption through compelling content creation and strategic marketing plans in order to meet overall business objections. As a Product Marketing Intern, you may:

Develop content that positions and differentiates our offerings in the market

Create product-centric experiences for our prospects and clients that delight and inspire

Translate our services and offerings into marketing messages and compelling stories that influence analysts, customers, and partners

Become an expert in the customer journey, evaluating their experience, looking for gaps, and making recommendations to improve the customer experience

This role is based in Austin, TX. We work in a hybrid environment. This position will be required to come into the office at least three days per week.

IBM will not be providing Visa sponsorship for these positions now or in the future. Therefore, to be considered for this position, you must have the ability to work without a need for current or future Visa sponsorship.

Required technical and professional expertise

Currently enrolled in an accredited University and pursuing a Bachelor's degree

Available for an internship in Summer 2026

Rising senior for the 2026-2027 school year

Passionate about software products, hybrid cloud, or AI

Fluent in English; strong written and verbal communication skills

Comfortable working with groups of different backgrounds and skills to enable collaboration

Basic knowledge of product marketing, product management, B2B marketing, field marketing, or related field

Basic understanding of go-to-market strategies, how to develop audience strategies, client experience design, and A/B testing

Preferred technical and professional experience

A strategic, consultative, data-driven mindset

Basic knowledge of problem-solving and analytical skills

Basic Excel, Python, Tableau, or related technical skills

IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

IBM

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