Head of Performance Marketing

Insight Global • Fort Mill, SC • 8h ago

Job Description

Insight Global is seeking a dynamic and highly experienced Head of Performance Marketing to lead our customers paid media, affiliate distribution, CRM acquisition, and marketing QA programs. This individual will own the full-funnel performance marketing strategy, driving profitable customer acquisition and long-term value through data-driven, ROI-focused initiatives. They will oversee a large-scale media budget, build and mentor a world-class team, and collaborate cross-functionally with analytics, product, customer success, and finance to optimize performance at scale.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

Skills and Requirements

12+ years of experience in performance marketing, paid media, or digital growth, with at least 5-7 years in senior leadership roles.

Proven track record of scaling paid media budgets efficiently and profitably, preferably in financial services where funded accounts are the reward function.

Experience managing large, multi-channel media budgets ($25M+ annually).

Experience overseeing marketing QA and compliance-sensitive campaigns at scale.

Deep expertise in digital performance marketing platforms (Google Ads, Meta Ads Manager, DV360, affiliate networks, etc.).

Strong leadership and team development skills with a collaborative, empowering management style.

Outstanding communication and stakeholder management abilities, comfortable working across executive, technical, and creative functions.

Innovative, data-first mindset with a track record of experimentation, learning, and scaling what works - Strong quantitative background with a data-first mindset; comfort with SQL and marketing analytics tools is a plus.

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