Enrollment Marketing Specialist
Salary
$52,000.00 - $60,000.00 Annually
Location
College of Saint Benedict/Saint John's University - St. Joseph, MN
Job Type
Exempt, Administrative Staff, Full Time
Job Number
02115
Department
Office of Marketing and Communications - CSB Coordinate
Opening Date
11/04/2025
Description
Benefits
Position Summary
The Marketing and Communications team at the College of Saint Benedict (CSB) and Saint John's University (SJU) invites applications for a full-time (1.0 FTE), benefit-eligible position of Enrollment Marketing Specialist.
Why Join Us?
The College of Saint Benedict and Saint John's University offer a competitive and comprehensive benefits package for full-time employees, including:
Health, Dental, and Vision Insurance
18 Paid Holidays Annually
Generous Vacation and Sick Leave
Life and Long-Term Disability Insurance
Tuition Remission for Eligible Dependents
Employer Contributions to a Retirement Plan
Employee Assistance Programwith access to free or discounted counseling, legal guidance, financial coaching, and more
Join a committed team dedicated to safety, community, and service in a supportive and values-driven work environment.
To learn more about our benefits, visit mycsbsju.edu/jobs.
The Enrollment Marketing Specialist role plays a key part in optimizing communication workflows and executing targeted digital communications channels that support the enrollment strategy at the College of Saint Benedict & Saint John's University. This role not only enhances recruitment communications and strengthens brand alignment across all prospect touchpoints, but also contributes to the creation of innovative messaging strategies and campaign ideas.
Institutional Inclusion Visioning Statement (https://www.csbsju.edu/deij)
The College of Saint Benedict (CSB) and Saint John's University (SJU) believe that an excellent liberal arts education requires an understanding and appreciation of cultural difference and that everyone deserves to feel safe and morally valued. To that end, we will challenge our own practices and systems. Our commitment to an inclusive environment will be incorporated into all decision-making processes. We dedicate ourselves to cultivating an equitable, inclusive community founded on respect for all persons.
CSB and SJU offer competitive salaries and a comprehensive benefits program (click the benefits tab above the position summary section to view more information). For further information regarding our institutions, visitCSBSJU (http://www.csbsju.edu/about) .
The posted wage represents CSB and SJU's good faith estimate of likely compensation at the time of posting. Actual pay will be dependent upon several factors, including the candidate's experience, qualifications, and skills, and may fall outside of the range indicated.
Responsibilities
Communication Channel Execution (50%)
Create, plan, and execute the recruitment strategy via multiple communications channels including email, web, texting, and social media in support of new student enrollment goals.
Collaborate with recruitment and marketing team members to ensure messaging aligns with brand standards and strategic objectives.
Monitor campaign performance and provide optimization recommendations through data-driven insights, while proactively generating strategic ideas and improvement opportunities informed by industry trends and best practices.
Communication Workflow Optimization (20%)
Audit and refine communication workflows to ensure clarity, consistency, and efficiency across recruitment channels.
Implement best practices for email segmentation, personalization, and automation.
Brand Alignment & Touchpoint Consistency (10%)
Ensure all recruitment communications reflect the organization's brand voice, tone, and visual identity.
Partner with creative and content teams to develop assets that reinforce brand consistency across email and other digital channels (e.g. photo/video assets).
Conduct regular audits of recruitment touchpoints to identify gaps and opportunities for improvement.
Data & Insights (10%)
Define success metrics and report on performance across campaigns.
Use data to inform decision-making, demonstrate impact, and continuously improve engagement efforts.
Share results and impact stories with internal and external audiences.
Planning & Workflow Oversight (5%)
Maintain a comprehensive campaign calendar to coordinate efforts across teams and ensure strategic alignment with enrollment cycles, advancement campaigns, and institutional events.
Additional Duties (5%)
Contribute to the overall success of the marketing department by supporting special projects and evolving needs.
Perform other duties as assigned.
Qualifications
Bachelor's degree in Communications, Marketing, or related field, or equivalent combination of education and experience.
Two or more years of proven experience in email marketing, preferably within higher ed enrollment, preferably on an internal Marketing team within an academic or large organizational setting of a 5,000+ audience base.
Organized and detail-oriented, with an ability to prioritize tasks effectively.
Strong written communication skills sufficient to write, prepare and edit materials such as articles, memos, reports, presentations, etc., using correct spelling, punctuation, grammar and sentence construction.
Customer services skills sufficient to actively listen to and understand customer needs and provide accurate information and appropriate alternatives in a timely, thorough, courteous, respectful and professional manner in person, over the phone and in writing.
Proficiency in developing creative work as needed - email campaigns, web, social, etc. in coordination with creative designers, writers, photographers, and web developers.
Ability to work with minimal supervision and under multiple deadlines. A wide degree of creativity and self-motivation is expected.
A willingness to improve skills and knowledge, including attending training seminars and self-study.
Ability to work a flexible schedule to meet operational needs, including evenings and weekends.
Physical requirements:
This role primarily involves extensive use of a computer and other office equipment in an office setting, with the ability to sit or stand for prolonged periods.
Travel requirements:
Regular travel between CSB and SJU is required.
To Apply
Applications are accepted online by clicking on "Apply." Candidates are asked to complete the application form and submit a cover letter and resume.
If you require an accommodation to participate in the CSB and SJU hiring process, please contact Human Resources at (320) 363-5501 oremployment@csbsju.edu (https://www.schooljobs.com/careers/csbsju/jobs/3500507/employment@csbsju.edu) .
It is the policy of CSB and SJU to conduct a pre-employment background check. An offer of employment is contingent upon a successful background check. The College of Saint Benedict and Saint John's University also utilizes E-Verify as part of its onboarding process to confirm work authorization.
The College of Saint Benedict and Saint John's University are Affirmative Action/Equal Opportunity Employers.
The College of Saint Benedict/Saint John's University (CSB/SJU) provides a comprehensive fringe benefit program. This brochure provides a summary of the current benefits offered at the College of Saint Benedict and Saint John's University.
HEALTH INSURANCE
Employees are eligible for coverage in the health insurance plan on the first of the month following date of hire. If you elect medical coverage for yourself, you may also choose to cover your eligible dependents. The employee and CSB/SJU share in the cost of this benefit.
DENTAL INSURANCE
Employees are eligible for coverage in the dental insurance plan on the first of the month following date of hire. If you elect dental coverage for yourself, you may also choose to cover your eligible dependents. The employee and CSB/SJU share in the cost of this benefit.
LIFE INSURANCE
CSB/SJU provides a Basic Life and Accidental Death and Dismemberment (AD&D) policy to employees. This insurance is effective on the first of the month following date of hire. The amount of term insurance provided is based on your annual salary.
You may also purchase additional life insurance in increments of one, two, three, or four times your annual salary. There is also a dependent life insurance package available.
LONG-TERM DISABILITY
After one year of benefit eligible employment, CSB/SJU provides disability coverage in the event of an illness or injury that prevents you from working.
VACATION
Paid vacation is accrued based upon FTE and the number of years employed. Vacation is cumulative from year to year to a maximum of 240 hours.
Employees working 100% time receive the following:
Vacation days per year Years employed
16 days 1-10 years
20 days 11+ years
HOLIDAYS
Full-time employees receive 18 paid holidays a year.
FLEXIBLE SPENDING ACCOUNTS
HEALTH SAVINGS ACCOUNT
These plans allow employees to set aside part of their salary on a pre-tax basis to pay for IRS approved expenses.
VISION PLAN
This voluntary plan offers affordable vision coverage for routine eye exams, eyeglass lenses and frames, and contact lenses. Discounts on hearing exams and hearing aids are also included.
TUITION REMISSION
Tuition remission is an educational benefit provided by CSB/SJU. A full-time employee and spouse (if applicable) are eligible for tuition free educational benefits the first full semester after six months of employment. Full time employees may enroll for one undergraduate course per term, which includes summer: up to a maximum of 2 courses per year.
There is also a tuition remission program for dependent children of full-time employees. This program provides a financial resource to a son or daughter for meeting the tuition costs of undergraduate education. Eligibility begins the fall or spring semester following 2 years (24 months) of continuous full-time employment. There are also two consortia programs in which CSB/SJU participate where employees' children may apply for scholarships to attend other colleges/universities.
Tuition assistance is also available at Saint John's Preparatory School for the dependents of full-time employees.
PARENTAL LEAVE
A paid leave (up to 15 days) will be granted to eligible employees upon the birth or adoption of a child, pro-rated based on FTE. New employees are eligible for this benefit after twelve months of employment.
SICK LEAVE
Full-time employees earn up to 9 days of sick leave per year, pro-rated based on FTE.
Sick leave is cumulative from year to year up to a maximum of 720 hours (90 days). Employees may also use accumulated personal sick leave to care for ill family members.
EMPLOYEEASSISTANCE PROGRAM
The Employee Assistance Program (EAP) is a free counseling resource available to
all employees and immediate family members.
RETIREMENT
Defined Contribution Plan
CSB/SJU provides a retirement program for all qualified full-time employees. The program is administered by Teachers Insurance and Annuity Association (TIAA).
Enrollment in the retirement plan will be effective the first day of the month following the date of hire unless the employee elects to opt-out.
The employee/employer contributions are as follows:
Year Employee Contribution CSB/SJU Contribution
1 3% 1%
2 3% 3%
3 3% 5%
4 3% 7%
5 3% 9%
Supplemental Tax Deferred Annuity Plan
In addition to the regular plan, a benefit eligible employee may voluntarily elect to contribute to this plan.
CONTACT INFORMATION
Saint John's University College of Saint Benedict
Human Resources Office Human Resources Office
Quadrangle 127 Main 223
Collegeville, MN 56321 St. Joseph, MN 56374
Phone (320) 363-5500 Phone (320) 363-5500
Fax (320) 363-6092 Fax (320) 363-6092
Benefits subject to change annually Revised 11/22/24
Employer
College of Saint Benedict/Saint John's University, Order of Saint Benedict
Address
37 South College Ave
Saint Joseph, Minnesota, 56374
Phone
(320) 363-5500
Website
http://www.csbsju.edu/
