?????? Director of MARCOM-??SM????voco??

IHG • United States, United States • 1w ago

Deliver marketing communication strategies to drive revenue streams (including Rooms, Food &

Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)

???????????????(????, ??,???????????),?????(????????????????)???????(??????????????????????????)?

Own and manage the marketing communications responsibilities under six core topics according to IHG standard operating procedures for Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events and Social Media.

??????? IHG ????????????????????:??????????????????????????????????????????

Deliver tactical marketing promotions to drive hotel revenue and awareness in the local and feeder markets, and ensure key stakeholders (including media companies, local corporate accounts, vendors and suppliers) are aware of the hotel product and unique selling points.

?????????????????????????????????????,?????????(?????,?????????????)?????????????

Champion and protect the reputation of the hotel and its brand

?????????????

Collaborate with partner teams (including Food & Beverage, Meetings and Events, Sales, Revenue Management/Reservations) on marketing promotions and guest relations.

?????(??????????????????/??)???????????????

Demonstrated ability to interact with and present to customers, employees and third parties that reflects highly on the hotel, owning company, the Brand and IHG. ?????,????????????????,??????,????????IHG?

Proven ability to lead, manage and motivate a team ????????????????

Able to manage projects with different financial budgets and performance objectives ???????????????,?????

Strong time-management skills and able to multi-task ?????????,????????

Strong writing skills in Chinese and English ????????????

Proficient in the use of all Microsoft Office software ???????Microsoft????

Proven ability to work with external vendors to deliver objectives ??????????,?????????

Qualifications ??

Bachelor's degree in Marketing, Mass Communications, Media or related field. ??????????????????????

Experience ??

At least 5 years of Marketing, Public Relations or relevant work experience ?? 5 ???????????

With the same position experience in IHG group is preferred ???????????????

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

IHG

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