Senior Marketing Analyst

Evite, Inc. • United States, United States • 10h ago

Curious. Innovative. Collaborative. Inclusive. Committed to bringing people together to celebrate their most important life moments. That's who we are at Evite. We work hard, move quickly, support each other, act with integrity and have a lot of fun along the way! Sound like a party you want to be a part of? We're currently looking for a passionate and creative Senior Marketing Analyst to join our team.

The ideal candidate is a highly skilled Senior Marketing Analyst with a strong technical background to join our growing data team. This person will be responsible for generating and analyzing data primarily related to our burgeoning advertising and marketing businesses, collaborating closely with our Chief Revenue Officer, Director of CRM, VP of Advertising Operations, data engineering team, and product managers to develop and optimize new advertising source data and reporting frameworks.

This role requires a blend of marketing analytics expertise, data pipeline knowledge, and familiarity with advertising and marketing channels. As a key member of our data team, you will help drive data integration, ETL processes, pipeline development, and actionable insights to fuel growth across affiliate ads, native ads, SEO, SEM, email marketing, and more. Come join the party!

What We Value:

Making a Difference: Never be afraid to act fast and be curious.

Transparency and Teamwork: Embrace collaboration and share those amazing ideas!

Excellence Without Attitude: Be passionate and positive while always remembering to have fun.

Core Capabilities:

Write, develop and iterate via complex SQL queries

Analyze and extract patterns from data to draw conclusions and deliver insight

Experience working with marketing, advertising, merchandising or product teams

Skillset to analyze marketing performance data across channels including affiliate marketing, native advertising, SEO, SEM, and email campaigns.

Translate complex data sets into actionable insights and business recommendations to optimize marketing tactics and campaign effectiveness

Build dashboards and automated reports that provide transparent, accurate, and timely metrics for key stakeholders.

Monitor data quality and troubleshoot data discrepancies to ensure reliability of marketing analytics.

Assist in campaign measurement frameworks, attribution modeling, and ROI analysis.

Design, develop, and maintain data pipelines and ETL processes to integrate various advertising source data into centralized analytics platforms where needed

Stay current on industry trends including ad tech and marketing technology platforms.

Preferred Requirements:

3-5 years of experience in data analytics or data science role(s) preferably with exposure to digital advertising.

Proficiency in SQL and experience working with large datasets across multiple data sources

Experience with data visualization tools such as Tableau, Looker, Power BI, or equivalent.

Ability to collaborate effectively with technical and non-technical teams.

Comfort working in cross-functional teams including product, revenue, CRM, and operations.

Strong analytical mindset with problem-solving capabilities.

Familiarity with marketing attribution models and customer lifecycle analytics.

Knowledge of programming languages like Python or R for advanced data manipulation and analysis.

Prior experience working in a SaaS or advertising technology company.

Additional Preferred Requirements:

Strong understanding of advertising business models, especially affiliate ads, native ads, SEM, SEO, and email marketing.

Background in adtech platforms like Google Ads, Facebook Ads Manager, or affiliate marketing networks.

The compensation range for this role is $110-150K.

Benefits & Perks at Evite:

Healthcare & retirement:

Multiple medical plans to choose from

100% employer-paid dental & vision plans for employees and their families

Employer-matched 401(k) plan

24/7 access to coaches & mental health benefits

Vacation & leaves:

Unlimited trust-based vacation

Bereavement leave

Paid time off to volunteer

12 weeks leave for parents at 100% of your salary for new births, adoptions and foster children

11 paid company-wide holidays

Perks:

Free parking at our Glendale office

Baby Bucks! An initial contribution to help cover some of those early parenting expenses

Donation matching

Volunteering and learning & development opportunities

Fully stocked kitchen (occasionally lunches and happy hours too)

And more!

Evite, Inc. is committed to equal employment opportunity and values a diverse workforce. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or perception, national origin, age, marital status, disability, veteran status, genetics or other legally protected characteristics.

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