Associate, Data Analyst, Mktg Audience

Humana • Des Moines, IA • 12h ago

Become a part of our caring community and help us put health first

Are you a detail-oriented, logic-driven professional looking to grow your career in marketing data? As an?Associate, Data Analyst, Marketing Audience, you'll support the development and execution of audience segmentation and targeting strategies for Humana's marketing campaigns. You'll help ensure the right messages reach the right members at the right time by analyzing data and building actionable insights.?

This role is ideal for someone who enjoys working with data and contributing to personalized, impactful marketing efforts.?

Role Responsibilities ?

You'll assist in audience segmentation for marketing initiatives.?

Key responsibilities include: ?

Assist in building and managing audience segments using tools such as Adobe Experience Platform (AEP).?

Support the development of processes and manage documentation for audience creation and marketing automation.?

Monitor audience performance and contribute to optimization efforts based on campaign metrics.?

Collaborate with marketing and analytics partners to ensure audience strategies align with campaign goals.?

Participate in campaign setup and testing, including data validation and quality checks.?

Maintain and adjust existing campaigns using tools like Adobe Campaign or Unica.?

Ensure data accuracy and compliance with internal standards?

Use your skills to make an impact

Required: ?

Bachelor's degree in Marketing, Data Analytics, or Business?

1-2 years of experience in marketing analytics campaign operations, or audience segmentation?

Familiarity with SQL and relational databases.?

Strong analytical mindset and attention to detail.?

Ability to manage multiple priorities and work collaboratively in a fast-paced environment.?

Passion for improving consumer experiences and contributing to a team-oriented culture.?

Preferred: ?

Exposure to marketing automation platforms or CRM systems.?

Familiarity with Adobe Experience Platform or similar tools.?

Experience with campaign management tools such as Adobe Campaign, Unica, or Salesforce Marketing Cloud.?

Understanding of data privacy regulations and compliance standards (e.g., HIPAA).?

Experience in healthcare or other regulated industries.?

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

$65,000 - $88,600 per year

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

Application Deadline: 10-22-2025

About us

Humana Inc. (NYSE: HUM) is committed to putting health first - for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health - delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.

Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=Humana_Website.

Humana

Go to Apply

Share this job

Similar Jobs

Lead Software Engineer

Lumen • Des Moines, IA • 18min ago

IT & Engineering

About Lumen Lumen connects the world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together, we are building a culture and company from the people up...

18min ago

Go to Apply

Associate, Business Strategy Analyst

Humana • Des Moines, IA • 12h ago

IT & Engineering

Become a part of our caring community and help us put health first Humana's Customer Engagement Optimization team is focused on delivering timely, relevant, and personalized messaging throughout the member journey. The A...

12h ago

Go to Apply

Radiologic Technologist

UnityPoint Health • Altoona, IA • 18h ago

IT & Engineering

Area of Interest: Medical Imaging and Radiology - Non-Nursing FTE/Hours per pay period: 0.2 Department: Urgent Care - Altoona - DM Shift: 2 weekends/mo. Sat/Sun 7:45a-4p Job ID: 173395 Overview UnityPoint Health Rad Tech...

18h ago

Go to Apply

Associate, Data Scientist, Mktg Analytics Capabilities

Humana • Des Moines, IA • 23h ago

IT & Engineering

Become a part of our caring community and help us put health first Become a part of our caring community Join Humana's Integrated Marketing Analytics team as an Associate, Marketing Analytics Capabilities, where you'll s...

23h ago

Go to Apply

Advanced Degree Software Engineer - Fusion

Oracle • Des Moines, IA • 1d ago

IT & Engineering

Job Description The Program: Our future success depends on hiring great people like you: elite, early in career talent who are looking to power next-generation services and solutions and are committed to crafting a bette...

1d ago

Go to Apply

Software Quality Engineer

Robert Half • Des Moines, IA • 1d ago

IT & Engineering

Description Position: SENIOR SOFTWARE QUALITY ENGINEER - Shape the future of a Mobile-First Platform Location: REMOTE Salary: UP TO $125K BASE + BONUS + EXCEPTIONAL BENEFITS For immediate and confidential consideration,...

1d ago

Go to Apply

Mobile Software Quality Engineer

Robert Half • Des Moines, IA • 1d ago

IT & Engineering

1d ago

Go to Apply

Advanced Degree Software Engineer Intern - Fusion

Oracle • Des Moines, IA • 1d ago

IT & Engineering

1d ago

Go to Apply

Software Engineer III- Authentication

Datavant • Des Moines, IA • 5d ago

IT & Engineering

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is power...

5d ago

Go to Apply

Lead Data Scientist- Lowell/ Remote (within 75- miles radius)

UKG • Des Moines, IA • 5d ago

IT & Engineering

Why UKG: At UKG, the work you do matters. The code you ship, the decisions you make, and the care you show a customer all add up to real impact. Today, tens of millions of workers start and end their days with our workfo...

5d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.