Reference #: REQ_0000064034
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Approval of remote and hybrid work is not guaranteed regardless of work location.For additional information on remote work at Penn State, seeNotice to Out of State Applicants.
POSITION SPECIFICS
Penn State is currently seeking aMarketing Directorin supportingFour Diamonds, a gift fund dedicated to conquering childhood cancer by assisting children and their families through superior care, comprehensive support and innovative research. As a member of the Division of Development and Alumni Relations, you can play an integral role in Penn State's future and contribute to one of the most successful fundraising and alumni relations operations in the country.
Reportingto theDirector of Marketing and Digital Fundraising Strategyand working closely with the Four Diamonds team, as well as other partners, the Marketing Director will:
Execute and coordinate the production of marketing and/or promotional communications that may include print, electronic, social media, new/emerging media, and other collateral that is in accordance with the unit's approved strategic marketing plan and objectives;
Articulate Penn State's needs, ambitions, and values through excellent informal and formal communications;
Contribute to content for fact sheets, brochures, articles, newsletters, speaker remarks, and other internal or external communications;
Edit and proofread publications, including websites, advertisements, articles, brochures, feature stories, etc.;
Prepare creative briefs for concept development and creative expression; deliver presentations of creative work to clients;
Provide supervision, leadership and guidance to a small team, including direct supervision of two staff members, fostering a collaborative and high-performing work environment;
Monitor news and media presence; monitor and track analytics of website and digital traffic
Ensure compliance with accessibility standards, contractual obligations, confidentiality and privacy policies, and style and standard guidelines;
Plan and oversee the implementation of event promotions;
Collaborate with agencies and other vendor partners on campaigns;
Monitor and communicate the status of tactical campaign implementation with clients and management;
Collaborate in the planning of marketing and/or communications strategy for Four Diamonds.
The successful candidate will have:
Leadership and management experience, including at least 2 years of managing employees, with a collaborative approach to working across teams and partners;
Demonstrated success leading multi-channel marketing campaigns-including print, digital, social media, and event promotions-aligned with strategic goals;
Exemplary interpersonal and communication skills;
The ability to create and maintain an inclusive and respectful environment for all students and colleagues;
Strong writing, editing, and storytelling skills to effectively communicate Four Diamonds' mission and impact across diverse audiences;
Experience managing creative development, collaborating with agencies and vendors, and presenting marketing concepts to stakeholders;
Proficiency in tracking digital analytics, ensuring accessibility compliance, and maintaining brand standards;
A proven ability to self-motivate and work both independently and as part of a team;
A commitment to professional development, learning, and being mentored.
DDAR is supportive of flexible work arrangements when aligned with the ability to meet the needs of the unit and the essential duties of the position. Questions related to flexible work arrangements should be directed to the hiring manager during the interview process.
This position requires the following clearances: PA State Police Criminal Background Check, PA Child Abuse History Clearance, and Federal (FBI) Fingerprint Criminal Background Check.
MINIMUM EDUCATION, WORK EXPERIENCE & REQUIRED CERTIFICATIONSBachelor's Degree
6+ years of relevant experience; or an equivalent combination of education and experience accepted
Required Certifications:
None
BACKGROUND CHECKS/CLEARANCESThis position requires the following clearances in addition to applicable background checks: PA State Police Criminal Background Check, PA Child Abuse History Clearance Form, and Federal (FBI) Fingerprint Criminal Background Check.
Penn State does not sponsor or take over sponsorship of a staff employment Visa. Applicants must be authorized to work in the U.S.
SALARY & BENEFITSThe salary range for this position, including all possible grades, is $61,800.00 - $89,600.00.
Salary Structure - Information on Penn State's salary structure
Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being. In addition to comprehensive medical, dental, and vision coverage, employees enjoy robust retirement plans and substantial paid time off which includes holidays, vacation and sick time. One of the standout benefits is the generous 75% tuition discount, available to employees as well as eligible spouses and children. For more detailed information, please visit our Benefits Page.
CAMPUS SECURITY CRIME STATISTICS
Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.
EEO IS THE LAW
Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.
The Pennsylvania State University is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university's teaching, research, and service mission.
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