Reference #: 89f0ebed-2786-4aa0-a700-79b1f3657685
At Promethean...
We're on a mission to transform the way people learn and collaborate around the world. For over 25 years, we've been empowering educators, innovators, and business leaders with our award-winning interactive displays and software solutions that transform learning and workspaces into connected, creative environments.
Our company is rooted in our values, igniting a culture that fosters collaboration and innovation, as well as promoting an inclusive environment. As a global leader in edtech, we are also passionate about four key areas where we can make a difference: growing access to technology for underserved communities, encouraging our employees to take an active role in improving our world, promoting diversity and inclusion, and reducing our carbon footprint. Discover more about our corporate social responsibility initiatives.
As a member of #TeamPromethean, you'll have the opportunity to change lives with technology and directly impact education and the workplace for countless people every day. If you're passionate about education, collaboration, and making a positive global impact, we want to hear from you. Join us on our mission to transform the world, one student, one teacher, and one community at a time.
The Program Manager, Product Marketing leads the strategic global go-to-market efforts for Promethean's diverse portfolio of hardware and software solutions across the Education, Higher Education (HED), and Workplace sectors and Public Sector markets, including federal, state, and local government. This Sr. Product Marketer draws on market and user research to craft differentiated messaging that clearly articulate the value of Promethean solutions for the customer and evangelizes those stories to relevant internal and external audiences, including sales, marketing, channel, and buyers across multiple product categories and geographies. The Sr. Product Marketing Manager partners with Product Management to develop the GTM strategy and supporting initiatives for products across the portfolio, Marketing to execute on initiatives that support the strategy, and Sales Enablement to ready the field. The ideal candidate will bring deep experience in B2B technology marketing, strong storytelling and positioning skills, and a proven ability to manage complex product portfolios in a matrixed, global organization.
Job Duties and Responsibilities:
Develop a deep understanding of Promethean solutions as well as targeted buying and user personas, market dynamics
Lead product launches and lifecycle marketing across global markets, coordinating with product management, sales, and regional marketing teams
Craft differentiated positioning, messaging, and product narratives that translate the product functionality and benefits into what matters and breaks through target audience ecosystem
Build compelling and impactful customer-ready content, collateral, and sales tools as part of an evergreen core content BOM
Work cross-functionally to create compelling and engaging storytelling product demos, videos, webinars, and other interactive digital content that articulate the value and capabilities of Promethean's solutions
Work cross-functionally with sales, marketing, channel partners, and other GTM teams to drive innovative awareness and demand campaigns
Collaborate with regional teams to develop tailored strategies that resonate with local audiences while adhering to a cohesive global vision
Manage assigned products throughout their complete life cycle, from launch to maturity and end-of-life transitions
Partner closely with product management and sales to developed differentiated value props, pricing, and packaging
Identify, prioritize, and conduct competitive and market research using qualitative, quantitative, and voice-of-customer to impact product and GTM strategy
Ability to use performance metrics, customer feedback, and market data to optimize messaging and enablement
Skilled in translating technical features into compelling customer and partner narratives
Initiate internal readiness so that internal stakeholders can support Promethean's global sales and partner channel through enablement that builds confidence and competency
Perform other duties as assigned or opportunity arisesJob Skills and Qualifications:
5-7+ years of experience in product marketing, marketing communications, and sales and partner enablement
Bachelor's degree
Proven track record of strong cross-organizational collaboration and partnership
Proven success managing global product portfolios across hardware and software in K-12, HED and workplace sectors
Experience managing technology partner programs or business development
Demonstrated messaging, positioning, and storytelling chops, with experience crafting compelling marketing content and launching/growing innovative products and services
Strong problem-solving skills with analytical orientation, critical thinking, and data-driven decision making
Experience in product lifecycle management
Competitive analysis & positioning
Excellent written communication and presentation skills
Motivated, driven and self-starting attitude
Ability to work in a fast-paced, global and collaborative setting that requires you to take initiative, manage time effectively, persuasive others to get buy-in from other teams
Requires some domestic and international travel, up to 10-20% of the time
Base Range: $107,900 - $134,800 + Bonus Eligible
For business reasons, Promethean does not employ individuals who work remotely in San Francisco, San Jose or Oakland.
Promethean provides a comprehensive and competitive benefits package that offers the flexibility and security to thrive both inside and outside of work.
Our benefits include:
Medical, Dental, and Vision Insurance
Spending Accounts (FSA and HSA)
Disability Programs
401(k) Retirement Plan with Matching
Generous PTO and Holidays
Paid Maternity and Parental Leave Program with Child Care Subsidy
Paid Volunteer Time Off
Reward and Recognition Program
Well-Being Programs (For example, company-wide health challenges)
And more!
For information regarding personal information we collect and our use of such data please see our privacy policy: https://bit.ly/2I83hwP
Please contact recruiting@prometheanworld.com if you have an accessibility request at any point during the hiring process.
Promethean #EdTechJobs
Promethean is honored to be an equal opportunity workplace. We realize that by creating teams rich in diverse thoughts and experiences, our people, company and customers are free to thrive. We are committed to providing equal employment opportunities regardless of race, color, national origin, religion, creed, genetic information, sex (including pregnancy, sexual orientation or gender identity), age, marital status, disability, military or veteran status; or any other protected classifications or characteristics under applicable local laws. In addition, Promethean values privacy and the protection of personal information.
