Marketing Technology Architect

Microsoft Corporation • Atlanta, GA • 5h ago

As a Marketing Technology Architect, you will be a strategic leader responsible for designing and evolving the architecture of our global MarTech ecosystem. You will partner across marketing, engineering, and data science teams to deliver scalable, compliant, and innovative solutions that power audience-centric marketing, accelerate campaign velocity, and enable AI-driven personalization. This role is critical to advancing our Adobe platform strategy, GenAI Center of Excellence, and marketing automation capabilities.

Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities

Architectural Leadership: Define and maintain the end-to-end architecture of the MarTech stack, including Adobe Experience Cloud (Adobe Experience Manager (AEM), Real-time Customer Data Platform (RTCDP), Marketo), Signal Flow, and GenAI platforms.

Platform Strategy & Roadmapping: Collaborate with marketing and engineering leadership to align platform capabilities with business goals, including roadmap development for Adobe Cloud and GenAI solutions.

Build and govern Application Programming Interfaces (APIs) and connectors across MarTech and data platforms

Serve as MarTech platform resource for platform onboarding, internal training, and cross-functional design workshops

Support overall strategy by translating technical roadmaps into business-facing solutions for leadership discussions

AI & Automation Enablement: Partner with the GenAI Center of Excellence (COE) to integrate AI/Machine Learning (ML) models (e.g., Next Best Action, Account-Based Marketing (ABM) Recommendations) into marketing workflows and content generation.

Data Governance & Compliance: Ensure all implementations meet enterprise data standards, privacy regulations, and responsible AI principles.

Cross-Functional Collaboration: Serve as a bridge between marketing, IT, and analytics teams to ensure seamless integration, operational efficiency, and platform adoption.

Innovation & Optimization: Lead initiatives to reduce platform operating costs, improve Service-level Agreement (SLA)

Embody our Culture (https://www.microsoft.com/en-us/about/corporate-values) and Values (https://careers.microsoft.com/us/en/culture)

Qualifications

Required/Minimum Qualifications

Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.

5+ years experience in Adobe or other enterprise wide MarTech stacks (Adobe Experience Cloud, Salesforce, Oracle).

Experience designing scalable architectures that support personalization, campaign orchestration, and analytics.

Experience with API-based integrations and orchestration across MarTech, AdTech, and data platforms

Experience with AI/ML applications in marketing, including GenAI content tools and predictive modeling.

Additional or Preferred Qualifications

Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.

6+ years technology/process improvement experience.

Experience collaborating across legal, privacy, engineering, and analytics functions to deliver compliant, scalable solutions

Marketing Technology IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

Microsoft will accept applications for the role until October 15, 2025.

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