Manage the integration and go-to-market efforts for new partners and alliances across our multi-brand hotel portfolio and globally recognized loyalty program. Responsible for developing and executing marketing strategies that not only support the seamless onboarding of new partnerships but drive incremental room night revenue, increase loyalty contribution, and elevate the value proposition for guests, owners and partners. Work cross-functionally with internal stakeholders as well as with external partners to ensure all initiatives are aligned with our broader multi-brand objectives and strategic relationship goals. Enhance partner visibility, improve member engagement, and maximize mutual growth through targeted, performance-driven campaigns. Manage critical partner relationships to ensure clear communication, effective campaign execution, and strong stakeholder alignment across the organization.
Your day to day
Manage end-to-end integration and go-to-market execution for new partners, ensuring alignment with brand standards and loyalty program objectives. Large focus on project management for multiple partner marketing initiatives at once.
Develop and oversee performance-driven marketing strategies to support partner launches, drive room night growth, and increase loyalty contribution.
Coordinate with cross-functional teams-including brand, technology, analytics, and loyalty-to deliver seamless partner onboarding and campaign execution.
Analyze campaign pro-forma, performance and partnership impact, identifying opportunities to enhance member engagement and optimize partner value.
Facilitate planning conversations with business partners, stakeholders and SMEs to align program/campaign objectives prior to launch, ensuring proper performance monitoring and progress readouts to Director at defined intervals (and other senior leadership as needed)
What we need from you
Bachelor's or Master's Degree in a relevant field of work or an equivalent combination of education and work-related experience.
Eight or more years of progressive work-related experience with demonstrated proficiency in multiple disciplines/processes related to the position including direct marketing or database marketing experience.
Familiarity with direct marketing and analytics techniques and systems (campaign management processes and analysis).
Experience with test-and-learn scenarios and planning matrices, execution in both on and offline channels.
Experience with campaign management and email marketing tools (MRM and Story).
Firm grasp of relational database concepts.
Ability to work in an integrated creative environment and to translate customer analytics output into insight for development of creative briefs.
Ability to direct creative processes (es) to build compelling messaging and creative concepts.
Experience in handling sensitive consumer data such as financial records a plus.
Experience with identifying marketing opportunities utilizing third party information.
Ability to translate observations into finding and business applications.
Extremely detail-oriented, highly organized with excellent time management skills and a technical aptitude.
Team player with a positive attitude, excellent interpersonal skills and a focus on problem solving.
Experience in project management a plus
Multi-lingual skills a plus
Location - Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.
The salary range for this role is $58,844 to $102,000. This role is also eligible for bonus pay. ?We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
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At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.
Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.
We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance - working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.
We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.
Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
Important information :
The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
If you require reasonable accommodation during the application process, please click here .
IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.
If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
