Marketing Associate

Bell Partners • Greensboro, NC • 2d ago

Join Bell Partners and be a difference maker.

At Bell Partners, our mission is to be the apartment company of choice by creating value and honoring commitments to our residents, partners, and associates. We proudly serve our community of 85,000+ homes across 13 states and the District of Columbia. As stewards entrusted to contribute with care and appreciation, our 2,000 associates succeed in a dynamic space where everyone impacts. We take pride in producing outstanding results and fostering a work environment that allows everyone to contribute to their fullest potential. We rise above industry standards when every associate embraces their unique role and seizes the opportunity to make an impact.

The Marketing Associate will work alongside Marketing Department to assist in the execution of marketing strategies, projects, and administrative needs.

This role will serve as the foundational support for the transitions, lease-ups, and whole marketing account management team.

This role will report to the Marketing Manager, Transitions.

As an Associate, Community Marketing with Bell, you are the client-facing point of contact representing the entire range of Bell Partners marketing products and services to an assigned portfolio of properties. You will apply your marketing expertise with a fiscal responsibility to develop, execute, and optimize strategies to drive asset performance via lead generation initiatives while building productive, professional relationships with key stakeholders as you help achieve client and company goals.

Reporting to the Director, Community Marketing, you will proactively prepare and present reports and data-driven recommendations for the Operations Team, Asset Management Team, and ownership groups.

What we can offer you:

Opportunities for career growth

Total rewards benefits package

Family health insurance, 401(k) match, Vacation, Personal Days, and Sick time

Customized training programs

Associate referral bonus plan

Diverse, equitable, and inclusive work environment

A culture that empowers you to make a difference

What you'll do to make a difference:

Drive optimal lead generation in the interest of the assets through proactive and data-driven marketing recommendations in alignment with ownership and operations, while optimizing performance with an ongoing lens of fiscal responsibility.

Establish productive, professional relationships with key personnel in assigned client accounts, within the Bell Partners, Inc. organization, industry vendors, ownership groups, and their stakeholders.

Responsible for a deep understanding of ownership profiles within their portfolio of properties to help drive business decisions and management of the portfolio.

Recommend and oversee the execution of long-term and short-term goals with timelines, benchmarks and KPIs using data to drive decision making and recommendations.

Ensure the health and accuracy of data and information flowing into the reporting dashboards.

Manage and carry out the day-to-day responsibilities of their portfolio of properties.

Lend support and collaborate with other Marketing Managers and Marketing Associates, on strategy, execution, and stabilization of properties as they transfer into the Community Marketing management area of responsibility.

Build trust and long-term relationships with internal and external clients and industry partners.

Collaborate with operations in building viable marketing budgets through recommendations that align with the ownership's vision but also supports a successful marketing program.

Manage property marketing budget to ensure spend is on target and optimized.

Provide clear, comprehensive and relevant written and oral communications to all stakeholders on a regular basis.

Support, collaborate and continuously optimize SLAs of our marketing team.

All other responsibilities as assigned.

What you bring to our team:

Understanding of property portfolio including objectives, goals, features, amenities, demographics, neighborhood, comps, etc.

Nimble ability and marketing acumen to understand how to navigate moving a property from a volatile asset to a stabilized asset.

Confidence in presenting data-driven marketing recommendations, ideas and strategies to operations and ownership in a way that illustrates pros, cons, risk, and reward.

Ability to analyze marketing and advertising data from multiple sources through ROI Analysis, produce executive reports based on the data and support within internal marketing team, and present performance reports and strategic recommendations to share with internal and external stakeholders.

Ability to present various MarTech requirements, integrations, costs, timelines to implement, etc.

Ability to make timely updates and triage urgent support needs for websites, ORM, call tree, advertising, etc.

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and/or skills required for this position.

LI-DF1

About Bell Partners

Our purpose at Bell Partners is to create communities our residents are proud to call home. We currently own or manage over 85,000 homes in North America and continue to grow. Our people are the most important part of our company. We believe in building a culture that encourages our associates to invest in and serve one another, while pushing each other to take risks, allowing us to grow together and make a difference.

Join Bell to be a difference maker. Apply today!

Bell Partners reserves the right to amend this job description at any time. We are an Equal Opportunity Employer.

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