Sr Marketing Communications Specialist

UnitedHealth Group • Eden Prairie, MN • 7h ago

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.

As a member of the Optum Rx PBM Marketing team, the Sr Marketing Communications Specialist is responsible for supporting the communications strategy to attract and activate consumers in pharmacy benefit features as well as in navigating changes to their pharmacy benefit coverage to achieve trend management and value targets. This position will have direct involvement in developing and deploying communication materials that reach consumers in our employer, government and health plan markets.

Additionally, the ideal candidate must have demonstrated the ability to execute multiple projects and excel in a fast-paced, result-oriented work environment. We are looking for a highly motived, rollup up your sleeves, self-starter with a passion for communicating in new and disruptive ways. You should thrive on helping to produce creative solutions and assisting in measuring results.

This position follows a hybrid schedule with four in-office days per week.

Primary Responsibilities:

Contribute to marketing communication strategies: add value through brainstorming, translate objectives and develop or support deliverables

Lead end-to-end communication projects. Define requester needs, create and revise content, direct creative and marketing ops partners, meet communication standards, and deliver on time

Maintain communication assets. Use established protocols, interface with marketing operations teams, ensure availability for account resources

Work with internal and external marketing and creative services to meet program objectives

Coordinate consumer research studies to support research on consumer mindset and barriers to adoption

Manage project expenses by gathering estimates, obtaining approvals, tracking costs, and submitting invoices

Contribute to/create cost benefit analyses in support of campaign enhancements and growth

Work with peers to integrate efforts and share best practice

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

3+ years of experience in supporting consumer marketing/direct response marketing campaigns

3+ years of experience with prioritizing multiple deliverables

3+ years of project management experience

3+ years of experience in healthcare and/or pharmacy benefit management (PBM) industry

Ability to work in the Eden Prairie, MN, office 4 days weekly

Preferred Qualifications:

Demonstrated ability to be flexible and work with ambiguity; self-starter

Demonstrated exceptional organizational skills with ability to manage multiple projects and effectively establish priorities

Proven ability to work on cross functional teams

*All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy

Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $71,200 to $127,200 annually based on full-time employment. We comply with all minimum wage laws as applicable.

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.

UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.

RPO

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