Description
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.
How will you make an impact in this role?
Deriving insights through monitoring and reporting on KPIs including acquisitions, traffic and SEO trends
Sharing Site metrics on a weekly and monthly basis to inform team of pacing at a channel and product level
Creating and managing channel forecast on a monthly basis
Creating compelling stories to socialize success, key learnings, conclusions, and implications to the Site strategy
Partnering closely with internal teams across finance, technology, and analytics to synthesize reporting data and results related to test and learn initiatives
Assisting with the development of strategic briefs to inform the optimization of user experience
Maintaining vendor relationships with external analytics/data providers
Acting point person to streamline the agile process to efficiently build out, run tests, and implement updates on Site
Managing cross-functional relationships and leading weekly meetings across internal partners including Marketing, Technology, Legal/Compliance, Brand, Analytics and Product teams
Minimum Qualifications
Bachelor's degree preferred
Proficiency in MS Excel and PowerPoint
2 years of digital marketing and/or web/ marketing analytics experience
Comfortable with large data sets to develop forecasting and looking at micro/macroeconomic trends and their impacts
Strong mix of analytical and problem-solving skills; comfortable deriving insights from data
Creative team player mentality to drive over-arching team goals
Proficient business acumen, presentation and storytelling skills
Excellent verbal and written communication skills
Passion for customer-centric strategies and experiences
Demonstration of strength in organizational skills with relentless attention to detail
Self-starter with an ability to navigate a large matrixed organization independently
Healthy curiosity for trends, insights, and new developments in the digital landscape
Qualifications
Salary Range: $55,000.00 to $105,000.00 annually bonus benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site .
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers - Click to view the " Know Your Rights " poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
Job: Marketing
Primary Location: US-New York-New York
Schedule Full-time
Req ID: 25014471
