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Information Solutions Marketing Manager

Consolidated Electrical Distributors • Texas, Texas • 2d ago

Summary

Job title: Information Solutions Marketing Manager

Job ID: 202598980007

Department: Software VAR

Location: TX-

Description

Summary:

The FactoryXT Marketing manager at CED Industrial Solutions Network (ISN) will spearhead all marketing efforts for the business unit.

This individual will deeply understand our target audience's challenges and can explain how our offering helps solve customer problems. This role closely collaborates with business leadership, internal marketing peers, vendor partners, and sales reps to shape effective marketing content. Ideal location would be in one of our division cities of: Kansas City, Louisville, Pittsburgh, Portland or Los Angeles.

Reports to: FactoryXT Managing Director

Minimum Qualifications:

Strong written and verbal communication skills

· Marketing and communications experience

· Understanding of industrial manufacturing business market space

· Firm grasp of ways to develop strategic marketing campaigns

· Work independently with minimal supervision

Preferred Qualifications:

· Bachelor's degree in business, marketing or related field

· 5-10 years of experience in a related field.

· Experience leading or managing omnichannel marketing strategy and execution

· Grasp of software engineering, computer science, IT or a related field

Working Conditions:

This position operates in a professional office environment and may require extended periods of sitting. Travel to industry and customer events may be required but is expected to be less than 25%.

Supervisory Responsibilities: No

Essential Job Functions:

· Lead the execution of FactoryXT branding of the customer offering and business value proposition

· Refine the customer value proposition and work with business leadership to build customer awareness and engagement through effective campaigns, promotions and events.

· Outline marketing deployment timelines for annual/quarterly planning

· Craft the FactoryXT storytelling vision and voice

· Develop and lead FactoryXT marketing content to include web and social media.

· Shape marketing campaigns that target prospective customers and work with vendor partners for content and priorities.

· Align all marketing copy with CED ISN brand ideals

· Educate other departments on current messaging.

· Build relationships with external vendors and key stakeholders

· Assist in the development of the sales strategy and customer buying journeys.

· Lead the prospecting and nurturing of leads and sales targets.

· Understand and contribute to the FactoryXT sales process. Ensure the sales process is documented and lead the prospecting efforts alongside sales leadership.

· Convert prospects into paying customers through consistent communications and lead nurturing

CED is an Equal Opportunity Employer - Disability | Veteran

Compensation Range:

The compensation range for this position is $ to $

Other Compensation:

The following additional compensation may be applicable for this position:

Bonus

Profit Sharing

Benefits:

Benefits available for this position are:

Insurance - Medical, Dental, Vision Care for full-time positions

Disability Insurance

Life Insurance

401(k)

Paid Sick Leave

Paid Holidays

Paid Vacation

Health Savings Account (HSA) and matching

Dependent Care Flexible Spending Account (FSA)

Teledoc

Paid Pregnancy & New Parent Leave

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