Senior Marketing Manager
Job ID
232258
Posted
13-Aug-2025
Service line
Advisory Segment
Role @type
Full-time
Areas of Interest
Marketing
Location(s)
Remote - US - Remote - US - United States of America
About The Role:
As a CBRE Senior Marketing Manager (Property Marketing Strategist), you will be responsible for leading a regional team in the development and execution of marketing strategies, deliverables and activities associated with helping commercial real estate owners market their assets (commercial developments or existing buildings) to prospective occupants and their brokers.
This person is not only a master marketer but a prolific storyteller with the ability to conceptualize campaigns and promotional materials independently. The ideal candidate has strong leadership capabilities and is a natural strategic thinker.
This job is part of the General Marketing job function.
While this role is posted remotely, we would prefer the candidate to be located near a CBRE office and go into the office 2-3 times a week.
What You'll Do:
Build meaningful relationships with our sales teams and clients, working collaboratively to determine the accurate marketing strategy for their listings.
Develop and present sample materials and go-to-market strategies for large pitches, clearly and convincingly articulating the value-add of CBRE Calibre Creative Group.
Build, implement and track marketing plans and budgets for premier listings and clients-including objectives, timelines, marketing elements, costs, resources, media buys, etc.
Ideate and present property marketing strategies, plans and ideas internally to sales teams (to garner feedback/support) and externally to clients (to secure feedback/approval).
Stay up to date on the latest marketing strategies, tactics and technologies to apply to campaigns.
Act as a centralized subject matter expert on property marketing strategy, disseminating information about process, technology adoption and KPIs.
Lead multiple projects simultaneously with limited direction.
Champion the career development of team members and continual improvement of work product.
Prepare and present monthly and quarterly marketing reports for management and clients, determine optimizations to implement and strategies to pivot based on the data.
Offer support with special projects as needed and as time allows.
What You'll Need:
To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Bachelor's Degree preferred with 5 - 8 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
Experience in the areas of staffing, selection, training, development, coaching, mentoring, measuring, appraising, and rewarding performance and retention is preferred.
Ability to empower and negotiate effectively with key employees, top management, and client groups to take desired action.
Ability to write reports, manuals, speeches and articles using distinctive style.
Ability to solve advanced problems and deal with a variety of options in complex situations.
Leadership skills to motivate the team to achieve broad operational targets with impacts on own job discipline, multiple job disciplines, and department.
In-depth knowledge of Microsoft Office products and basic knowledge of Adobe products.
Extensive organizational skills and an advanced inquisitive mindset.
Intermediate math skills. Ability to calculate complicated figures such as percentages, fractions, and other financial-related calculations.
Experience in (or familiarity with) the commercial real estate industry is preferred, but not mandatory.
Why CBRE
When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service and excellence - and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to realize your full potential.
Our Values in Hiring
At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.
Disclaimers
Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.
CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Senior Marketing Manager position is $90,000 annually and the maximum salary for the Senior Marketing Manager position is $135,000 annually. The compensation offered to a successful candidate will depend on their skills, qualifications, and experience. Successful candidates will also be eligible for a discretionary bonus based on CBRE's applicable benefit program. This role will provide the following benefits: 401(K), Dental insurance, Health insurance, Life insurance, and Vision insurance.
Equal Employment Opportunity: CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.
Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company's success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at recruitingaccommodations@cbre.com or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
