LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from a LinkedIn office on select days and from home, as determined by the business needs of the team.
This role will be based in New York, NY.
The Director of GCP Field Marketing is a strategic and highly visible leadership role responsible for building and executing a field marketing strategy that deepens our relationships with the world's most influential global customers. This leader will define how LinkedIn shows up as a strategic partner to CHROs, CFOs, and CIOs - demonstrating the value of our Hiring and Learning solutions, delivering AI-led transformation narratives, and capturing untapped market opportunity across global parent companies and their subsidiaries.
This role leads a globally distributed team and works cross-functionally with Strategic Finance, Global Product Marketing, Sales and Customer Success Leadership, and Global Integrated Marketing to design and execute programs that deepen customer relationships across the segment and unlock new value in high-potential accounts.
Key Responsibilities:
Lead, inspire, and develop a high-performing global team of field marketers focused on parent and subsidiary-level execution across North America, EMEA, and APAC.
Define and own the global clients field marketing strategy in close partnership with x-functional stakeholders. Set clear objectives and a marketing plan for TAM capture, centered on customer impact and competitive differentiation.
Partner with Sales, CS, and Global Marketing leadership to align global client field marketing strategies with go-to-market priorities and the product roadmap, ensuring LinkedIn's solutions are positioned to solve acute needs for our largest global clients.
Elevate LinkedIn's position with C-level audiences, developing programs that drive strategic engagement and reinforce our leadership in workforce transformation, in partnership with teams such as the Economic Graph, Insights, and Public Policy.
Design and orchestrate account-based marketing (ABM) strategies to deepen customer engagement and drive incremental revenue - tailored to our largest customers at the parent and subsidiary levels.
Leverage global programs and integrated channels (e.g., Talent Connect, Executive Briefings, Thought Leadership) to scale field campaigns while ensuring timely, high-value touchpoints throughout the more complex global client customer lifecycle.
Champion measurement and impact, working with sales and marketing operations to evolve success metrics - and drive actionable decisions based on insights
Assess and adapt delivery channels to ensure scale and focus, balancing strategic depth with practical execution across a complex customer base.
Basic Qualifications:
10+ years in marketing roles that involve building strategy and go-to-market plans, such as field marketing, product marketing, consulting, integrated marketing, or industry marketing
5+ years hiring, managing and developing both individual contributors and people managers
Preferred Qualifications:?
Exceptional communication and presentation skills, with the ability to synthesize complex ideas into clear insights/implications
Knowledge of large global clients and their needs
Ability to build cross-functional relationships to influence and drive initiatives forward
Demonstrated understanding and tenure in devised and executed account-based marketing strategies
Ability to break down an ambiguous or complex problem, structure a solution and offer recommendations
Proven track record of developing and executing high impact go-to-market strategies?
Strong organizational and analytical skills, excellent written and oral communication skills, including experience in business discussions.
Willingness to travel to core markets (~10-20%)
Suggested Skills:
Strategic Storytelling
Cross Functional Influence
Problem Solving
People Leadership
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $179,000 to $280,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits .
Equal Opportunity Statement
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
Documents in alternate formats or read aloud to you
Having interviews in an accessible location
Being accompanied by a service dog
Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
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Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
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