Location: Framingham, MassachusettsJob Type: ContractCompensation Range: $45 - 55 per hourThe Affiliate Marketing Manager is responsible for day-to-day program execution and performance management of our client's affiliate channel. This role supports defined strategy through campaign delivery, performance tracking, partner communication, and tactical improvements. The Manager works closely with internal and external stakeholders to execute placements, manage offers, and drive customer acquisition through affiliate partnerships. This individual collaborates cross-functionally with agency partners, marketing leadership, promotions, analytics, merchandising, eCommerce, and other internal teams to ensure program alignment and results.Responsibilities:
Execute and support the growth of our client's affiliate marketing program by managing day-to-day operations and securing placements with new and existing partners.
Contribute to strategy execution by delivering campaigns, supporting offer development, and tracking performance against program objectives within a $5M annual budget.
Identify and recommend new affiliate partners, negotiate deal terms within established frameworks, and support onboarding efforts.
Maintain and update promotional assets, program documentation, and partner-facing materials across affiliate platforms.
Assist in the development of offers and marketing tactics to drive incremental performance and customer acquisition.
Prepare program summaries and partnership documentation to support internal alignment and partner negotiations.
Build and sustain relationships with key affiliate partners and external vendors to support program execution and growth.
Ensure compliance by monitoring affiliate activity and supporting enforcement of program terms and standards.
Respond to partner inquiries, coordinate campaign logistics, and manage outbound communications related to placements and promotions.
Monitor affiliate performance metrics (traffic, conversion, ROI) and flag trends or issues for further review and optimization.
Support reporting processes by interpreting performance data, surfacing insights, and recommending tactical improvements.
Track budget pacing, process invoices, and monitor for spend alignment throughout the campaign cycle.
Stay informed on affiliate marketing trends and identify potential applications to improve campaign execution or partner performance.
Represent the client in meetings with affiliate partners and attend industry events as needed to support program visibility and partner engagement.
Oversee daily workstreams with the client's affiliate agency, ensuring deliverables align with program goals and timelines.
Qualifications:
Bachelor's degree or equivalent work experience in marketing, advertising, communications, or similar.
3+ years of general marketing experience, including campaign execution and performance measurement.
Minimum 3 years of direct, hands-on affiliate marketing experience, including responsibility for managing six-figure monthly budgets and delivering measurable ROI.
Experience working with at least one major affiliate network or platform (e.g., Commission Junction, Impact, Partnerize, or similar).
Proficient in applying performance marketing metrics (e.g., CPC, CPL, CPA, LTV) and understanding attribution concepts.
Comfortable working in Excel with formulas and pivot tables to support budget tracking and campaign analysis.
Preferred Qualifications:
Experience in a B2B and/or multi-channel retail environment.
Exposure to affiliate platform features beyond standard coupon partnerships (e.g., content partnerships, hybrid deals, or value-based models).
Experience working with external agencies to manage program execution.
Understanding of affiliate compliance monitoring and enforcement practices.
Demonstrated ability to contribute to offer development and cross-channel alignment.
Skills:
Self-starter with strong organizational skills and the ability to work independently while collaborating effectively across teams.
High attention to detail with excellent project and time management capabilities.
Comfortable working in Excel to manage budgets, analyze performance, and validate partner metrics using formulas, pivot tables, and basic data functions.
Able to interpret reports and performance data to identify trends, surface issues, and recommend tactical improvements.
Solid understanding of core marketing metrics (e.g., CPA, ROI, conversion rate) and how to apply them to affiliate performance.
Clear communicator, able to summarize data and campaign results for both internal teams and external partners.
Adaptable and efficient in a fast-paced environment with shifting priorities.
Open to feedback and focused on continuous improvement.
Strong interest in affiliate marketing with a desire to stay current on industry trends and partner opportunities.
Proven track record of identifying, launching, and optimizing affiliate partnerships and campaigns.
Demonstrated experience negotiating affiliate agreements, including commission structures and promotional terms.
Strong relationship management skills with a history of maintaining and growing affiliate partner engagement.
Experience with the setup, execution, and ongoing management of affiliate programs and partner integrations.
JOBID: 1098669#LI-CELLA#LI-MM9#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.
